?
1
"Mediaplan"
en beslutningsstøttemodel for reklamebudgettering
Working paper / Institut for Afsaetningsøkonomi, Handelshøjskolen i Købnhavn ; 1992 Oktober, 7
Exemplar:
Zentrale:Magazin bh 5137
?
2
The demand for newspaper advertising space in Denmark in th..
with a methodological appendix
Research paper, Marketing Institute, the Copenhagen School of Economics and Business Administration ; 1992,2
Exemplar:
Zentrale:Magazin bh 4592
1-2