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Journal of marketing / American Marketing Association
1
The benefit of becoming friends
, In:complaining after service failures leads customers with str...
Exemplare:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Journal of marketing research / American Marketing Association
4
Ask and you shall (not) receive
, In:close friends prioritize relational signaling over recipien...
Exemplare:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085