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Brand, Hans Gerhard
3  results:
Bookchapter (Print) X
english X
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1

Corporate brand identity:

, In: Manual of international marketing / Thomas Heilmann (Ed.)
Schubert, Christian ; Kiefer, Hans ; Roth, Simone. (2006)  - p. 311-324
Copies:  Zentrale:E02 a bwl 419.5/614; TB Nautik 19/0 Hei 80 (2006)
 
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2

Forecasting real GDP 

, In: Background studies for the ECB's evaluation of its monetary policy strategy / ed.: Otmar Issing ...
what role for narrow money? 
Brand, Claus. (2004)  - p. 301-328
Copies:  BB WiWi: 11a vwl 418.1/649
 
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3

Love actually? 

, In: Consumer-brand relationships / ed. by Susan Fournier ...
measuring and exploring consumers' brand love 
Heinrich, Daniel. (2012)  - p. 137-150
Copies:  BB WiWi: 11a bwl 424/359
 
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