?
1
Advertising and promotion
an integrated marketing communications perspective
Copies:
Zentrale:E02 a bwl 430/248(13)
?
2
Integrated marketing communication
creative strategy from idea to implementation
Copies:
BB WiWi: 11a bwl 419/550(4)
?
3
Contemporary advertising and integrated marketing communica..:
Copies:
TB Nautik 19/0 Wei 8 (2024)
?
4
Marketing communications
fame, influencers and agility
Copies:
Zentrale:E02 a bwl 419/598(9); TB Nautik 19/3.2 Fil 6 (2023)
?
6
Advertising and promotion
an integrated marketing communications perspective
Copies:
Zentrale:E02 a bwl 430/248(12)
?
7
Contemporary advertising and integrated marketing communica..:
Copies:
Zentrale:E02 a bwl 430/025(16); BB WiWi: 11a bwl 430/025(16)a
?
9
The business of words
wordsmiths, linguists, and other language workers
Copies:
BB WiWi: 11a bwl 419/887
?
10
Modern advertising and the market for audience attention
the US advertising industry's Turn-of-the-Twentieth-Century...
Routledge explorations in economic history
Copies:
Zentrale:E02 a bwl 430/059
?
11
Das Drehbuch zum Drehbuch
Storytelling, Konzeption und Produktion für Werbefilme, Tr...
Springer eBook Collection
?
12
Competitive advertising
conceptualizations, theoretical analyses, and empirical exp...
Copies:
Zentrale:E02 a bwl 430/645
?
14
Integrated marketing communication
creative strategy from idea to implementation
Copies:
Zentrale:E02 a bwl 419/550(3); BB WiWi: 11a bwl 419/550(3)a
?
15
Advertising and promotional culture
case histories
Copies:
Zentrale:E02 a bwl 430/991; BB WiWi: 11a bwl 430/991a