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Guo, Cheng-Hao
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Luxury brands in the digital age 

, In: Luxury marketing / Klaus-Peter Wiedmann, Nadine Hennigs (eds.)
the trust factor 
Wu, Meng-Shan ; Chen, Cheng-hao ; Chaney, Isabella. (2013)  - p. 207-219
Copies: Zentrale; TB Wirtschaft; BB WiWi;
 
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2

Ethical marketing: Singapore, Malaysia and Thailand:

, In: Ethical and social marketing in Asia / edited by Bang Nguyen, Chris Rowley
Bang, Nguyen ; Chen, Cheng-Hao Steven ; Wu, Meng-Shan.. (2015)  - p. 55-79
Copies:  BB WiWi: 11a bwl 419 5aa/094
 
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