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Journal of advertising research / Advertising Research Foundation
1
Foreign versus local consumer culture positioning when ente..
, In:synergies of anthropomorphic ads, ethnocentrism, and cultur...
Copies:
Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
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Tourism review
2
Are there gender differences in what drives customer deligh..:
, In:Copies:
Zentrale:E02 z ver 910/839
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Tourism review
3
One experience and multiple reviews
, In:the case of upscale US hotels
Copies:
Zentrale:E02 z ver 910/839
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Journal of world business
4
Regional differences in a national culture and their effect..
, In:a tale of two neighboring Chinese cities
Copies:
Zentrale: z bwl 001 jc/872; Zentrale:Magazin Zs fb 5871