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Allenby, Greg M
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1
Using Text Analysis in Parallel Mediation Analysis:
Zhang, Judy (Zijing)
;
Li, H. Alice
;
Allenby, Greg M.
Marketing Science. , 2024
Link:
https://doi.org/10.1287/..
?
2
A Direct Utility Model for Access Costs and Economies of Sc..:
Kim, Dong Soo
;
Lee, Sanghak
;
Hur, Taegyu
..
Management Science. 70 (2024) 6 - p. 3398-3416 , 2024
Link:
https://doi.org/10.1287/..
?
3
Bayesian statistics and marketing:
Rossi, Peter E
;
Allenby, Greg M
;
Misra, Sanjog
- Second edition . , 2024
Link:
https://learning.oreilly..
?
4
Outside good utility and substitution patterns in direct ut..:
Kim, Chul
;
Smith, Adam N.
;
Kim, Jaehwan
.
Journal of Choice Modelling. 49 (2023) - p. 100447 , 2023
Link:
https://doi.org/10.1016/..
?
5
Conjunctive screening in models of multiple discreteness:
Kim, Youngju
;
Hardt, Nino
;
Kim, Jaehwan
.
International Journal of Research in Marketing. 39 (2022) 4 - p. 1209-1234 , 2022
Link:
https://doi.org/10.1016/..
?
6
Is Your Sample Truly Mediating? Bayesian Analysis of Hetero..:
Dyachenko, Tatiana L
;
Allenby, Greg M
;
Inman, J Jeffrey
..
Journal of Consumer Research. 50 (2022) 1 - p. 116-141 , 2022
Link:
https://doi.org/10.1093/..
?
7
Non-linear pricing effects in conjoint analysis:
Liu, YiChun Miriam
;
Brazell, Jeff D.
;
Allenby, Greg M.
Quantitative Marketing and Economics. 20 (2022) 4 - p. 397-430 , 2022
Link:
https://doi.org/10.1007/..
?
8
A Choice Model of Utility Maximization and Regret Minimizat..:
Hur, Taegyu
;
Allenby, Greg M.
Journal of Marketing Research. 59 (2022) 6 - p. 1235-1251 , 2022
Link:
https://doi.org/10.1177/..
?
9
An economic analysis of demand of the very poor:
Lee, Sanghak
;
Thomas, Suman Ann
;
Allenby, Greg M.
International Journal of Research in Marketing. 37 (2020) 3 - p. 544-556 , 2020
Link:
https://doi.org/10.1016/..
?
10
Benefit Formation and Enhancement:
Kim, Hyowon
;
Kim, Dong Soo
;
Allenby, Greg M.
Quantitative Marketing and Economics. 18 (2020) 4 - p. 419-468 , 2020
Link:
https://doi.org/10.1007/..
?
11
Chapter 3. Economic foundations of conjoint analysis:
Allenby, Greg M.
;
Hardt, Nino
;
Rossi, Peter E.
. (2019) - p. 151-192
Link:
https://doi.org/10.1016/..
?
12
Chapter 2. Inference for marketing decisions:
Allenby, Greg M.
;
Rossi, Peter E.
. (2019) - p. 69-149
Link:
https://doi.org/10.1016/..
?
13
Economic foundations of conjoint analysis:
, In:
Handbook of the Economics of Marketing, Volume 1; Handbook of the Economics of Marketing
,
Allenby, Greg M.
;
Hardt, Nino
;
Rossi, Peter E.
- p. 151-192 , 2019
Link:
https://doi.org/10.1016/..
?
14
Demand Models With Random Partitions:
Smith, Adam N.
;
Allenby, Greg M.
Journal of the American Statistical Association. 115 (2019) 529 - p. 47-65 , 2019
Link:
https://doi.org/10.1080/..
?
15
Demand Models With Random Partitions:
Smith, Adam N.
;
Allenby, Greg M.
Journal of the American Statistical Association. 115 (2019) 529 - p. 47-65 , 2019
Link:
https://ssrn.com/abstrac..
1-15