E-LIB Suche - Ergebnisse für: Ford, John B.

1

Reappraising the roles of review valence and conflict in on..:

Liu, Ran ; Ford, John B. ; Zhang, Weiyong.
Journal of Business Research. 167 (2023) - p. 114187 , 2023

2

Collecting samples from online services: How to use screene..:

Arndt, Aaron D. ; Ford, John B. ; Babin, Barry J..
International Journal of Research in Marketing. 39 (2022) 1 - p. 117-133 , 2022

Link: https://doi.org/10.1016/..

3

Forty years of cross-cultural advertising research in the I..:

Ford, John B. ; Mueller, Barbara ; Mueller, Sophia
International Journal of Advertising. 42 (2022) 1 - p. 119-127 , 2022

Link: https://doi.org/10.1080/..

4

Accommodating ethnic minority consumers during service enco..:

Mady, Sarah ; Ford, John B. ; Mady, Tarek
Journal of Services Marketing. 36 (2021) 5 - p. 674-690 , 2021

Link: https://doi.org/10.1108/..

5

A decade (2008–2019) of advertising research productivity: ..:

Ford, John B. ; Bezbaruah, Subhalakshmi ; Mukherji, Prokriti..
Journal of Business Research. 136 (2021) - p. 137-163 , 2021

Link: https://doi.org/10.1016/..

6

Developing an emic scale to measure ad-evoked nostalgia in ..:

Jain, Varsha ; Merchant, Altaf ; Roy, Subhadip.
Journal of Business Research. 99 (2019) - p. 140-156 , 2019

Link: https://doi.org/10.1016/..

7

The cross-cultural scale development process: The case of b..:

Ford, John B. ; Merchant, Altaf ; Bartier, Anne-Laure.
Journal of Business Research. 83 (2018) - p. 19-29 , 2018

Link: https://doi.org/10.1016/..

8

Nonprofit Cultural Alliances: Initiatory Qualitative and Em..:

Kirchner, Theresa A. ; Markowski, Edward P. ; Ford, John B.
The Journal of Arts Management, Law, and Society. 48 (2018) 1 - p. 1-16 , 2018

Link: https://doi.org/10.1080/..

9

Should Cookie Monster adopt a healthy lifestyle or continue..:

Merchant, Altaf ; LaTour, Kathryn A. ; Ford, John B..
Psychology & Marketing. 35 (2017) 1 - p. 64-78 , 2017

Link: https://doi.org/10.1002/..

10

Amazon's Mechanical Turk: A Comment:

Ford, John B.
Journal of Advertising. 46 (2017) 1 - p. 156-158 , 2017

Link: https://www.jstor.org/st..

11

Amazon's Mechanical Turk: A Comment:

Ford, John B.
Journal of Advertising. 46 (2017) 1 - p. 156-158 , 2017

Link: https://doi.org/10.1080/..

12

Cost vs credibility: the student sample trap in business re..:

Ford, John B.
European Business Review. 28 (2016) 6 - p. 652-656 , 2016

Link: https://doi.org/10.1108/..

13

Development and validation of an emic scale to measure ad-e..:

Merchant, Altaf ; Ford, John B. ; Dianoux, Christian.
International Journal of Advertising. 35 (2015) 4 - p. 706-729 , 2015

Link: https://doi.org/10.1080/..

14

Model Looks, Motives, and Affective Outcomes:

Dickinson-Delaporte, Sonia ; Ford, John B. ; Gill, Donna
Journalism & Mass Communication Quarterly. 91 (2014) 2 - p. 357-374 , 2014

Link: https://doi.org/10.1177/..

15

An Experimental Examination of Equivalence Failures in Mult..:

Case, F. Mark ; Ford, John B. ; Markowski, Edward.
Journal of Marketing Theory and Practice. 21 (2013) 1 - p. 71-90 , 2013

Link: https://doi.org/10.2753/..