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Lal, Rajiv
9  Ergebnisse:
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1

An approach for developing an optimal discount pricing poli..:

, In: Management science
Lal, Rajiv ; Staelin, Richard. (1984)  12 - p. 1524-1539
Exemplare: Zentrale;
 
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2

Environmental trends 

, In: Retailing in the 21st century / Manfred Krafft; Murali K. Mantrala, eds.
future store technologies and their impact on grocery retai... 
Kalyanam, Kirthi. (2010)  - p. 141-158
Exemplar:  TB BHV: wir 235/70(2)
 
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3

Developments in surface contamination and cleaning 

fundamentals and applied aspects 
Kohli, Rajiv ; Mittal, K. L. , c 2008
Exemplar:  TB BHV: fer 950/46
 
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4

Marketing management 

text and cases  McGraw-Hill/Irwin series in marketing
Lal, Rajiv , 2005
Exemplar:  Zentrale:E02 a bwl 419 eb/784
 
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5

Exclusive dealing and price promotions:

, In: The journal of business / The Graduate School of Business of the University of Chicago
Lal, Rajiv ; Villas-Boas, J. Miguel. (1996)  2 - p. 159-172
Exemplar:  Zentrale:Magazin Zs fb 9493
 
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6

Retail pricing and advertising strategies:

, In: The journal of business / The Graduate School of Business of the University of Chicago
Lal, Rajiv ; Matutes, Carmen. (1994)  3 - p. 345-370
Exemplar:  Zentrale:Magazin Zs fb 9493
 
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7

The effects of brand loyalty on competitive price promotion..:

, In: Management science
Raju, Jagmohan Singh ; Srinivasan, V. ; Lal, Rajiv. (1990)  3 - p. 276-304
Exemplare: Zentrale;
 
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8

Price promotions 

, In: Marketing science
limiting competitive encroachment 
Lal, Rajiv. (1990)  3 - p. 247-262
Exemplare:  Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692
 
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9

Price competition in multimarket duopolies:

, In: The Rand journal of economics / The Rand Corporation
Lal, Rajiv ; Matutes, Carmen. (1989)  4 - p. 516-537
Exemplar:  Zentrale:Magazin Zs fe 4969
 
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