Personensuche
X
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1
The evolving social network of marketing scholars:
Exemplare:
Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692
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2
Waterfall and sprinkler new-product strategies in competiti..:
Exemplar:
BB WiWi: 11a bwl 404/777-5
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Management science
3
Introduction strategy for new products with positive and ne..:
, In:Exemplare: Zentrale;
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Journal of marketing / American Marketing Association
4
Innovation diffusion and new product growth models in marke..:
, In:Exemplare:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Management science
5
Models of new product diffusion through advertising and wor..:
, In:Exemplare: Zentrale;
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The history of marketing science / editors Russell S. Winer (New York University, USA), Scott A. Neslin (Dartmouth College, USA)
6
Innovation diffusion:
, In:Exemplare:
Zentrale:E02 a bwl 419/183; BB WiWi: 11a bwl 419/183a
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Journal of marketing research / American Marketing Association
7
Decomposing the value of word-of-mouth seeding programs
, In:acceleration versus expansion
Exemplare:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
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Marketing science
8
The evolving social network of marketing scholars:
, In:Exemplare:
Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692
?
Journal of marketing research / American Marketing Association
9
The diffusion of services:
, In:Exemplare:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
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Journal of marketing / American Marketing Association
10
The role of within-brand and cross-brand communications in ..:
, In:Exemplare:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Internationales Gewerbearchiv / hrsg. vom Schweizerischen Institut für Gewerbliche Wirtschaft an der Universität St. Gallen
11
"Push"- und "Pull"-Unternehmertum:
, In:Exemplar:
Zentrale:Magazin Zs fe 5890
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The American economic review / publ. by the American Economic Association
12
Research joint ventures and R&D cartels:
, In:Exemplare:
Zentrale:E02 z vwl 001 jc/649; Zentrale:Magazin Zs fc 1649
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Journal of marketing / American Marketing Association
13
New product diffusion models in marketing
, In:a review and directions for research
Exemplare:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Management science
14
Market share pioneering advantage
, In:a theoretical approach
Exemplare: Zentrale;
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The Rand journal of economics / The Rand Corporation
15
Capital investments and price agreements in semicollusive m..:
, In:Exemplar:
Zentrale:Magazin Zs fe 4969