E-LIB Suche - Ergebnisse für: Bruce, I. A.

1

A dynamic model for digital advertising

, In: Journal of marketing research / American Marketing Association

the effects of creative format, message content, and target...

Bruce, Norris I. ; Murthi, B. P. S. ; Rao, Ram C.. (2017) 2 - p. 202-218

Exemplare: Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085

2

Discovering how advertising grows sales and builds brands:

, In: Journal of marketing research / American Marketing Association

Bruce, Norris I. ; Naik, Prasad A.. (2012) 6 - p. 793-806

Exemplare: Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085

3

Dynamic effectiveness of advertising and word of mouth in s..:

, In: Journal of marketing research / American Marketing Association

Bruce, Norris I. ; Kolsarici, Ceren. (2012) 4 - p. 469-486

Exemplare: Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085

4

Pooling and dynamic forgetting effects in multitheme advert..

, In: Marketing science

tracking the advertising sales relationship with particle f...

Bruce, Norris I.. (2008) 4 - p. 659-673

Exemplare: Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692

5

Can a code of ethics improve manager behavior and investor ..:

, In: The accounting review

Davidson, Bruce I. ; Stevens, Douglas E.. (2013) 1 - p. 51-74

Exemplare: Zentrale;

6

Soap in the language lab:

Turner, Bruce I
Foreign language annals. 18 (1985) 2 - p. 143-144 , 1985

Exemplar: Zentrale:Magazin Zs fc 5385

7

Comparing the effects of aging and background noise on shor..:

, In: Psychology and aging

Murphy, Dana R. ; Schneider, Bruce A. ; Craik, Fergus I. M... (2000) 2 - p. 323-334

Exemplare: Zentrale: z psy 474 j/899; Zentrale:Magazin Zs fe 5899

8

Geographic dispersion of economic shocks

, In: The American economic review / publ. by the American Economic Association

evidence from the fracking revolution : reply

Feyrer, James Donald ; Mansur, Erin ; Sacerdote, Bruce. (2020) 6 - p. 1914-1920

Exemplare: Zentrale: z vwl 001 jc/649; Zentrale:Magazin Zs fc 1649

9

Asset pricing with disagreement and uncertainty about the l..:

, In: Management science

Andrei, Daniel ; Hasler, Michael ; Carlin, Bruce Ian. (2019) 6 - p. 2900-2923

Exemplare: Zentrale;

10

Generational differences in managing personal finances:

, In: AEA papers and proceedings / American Economic Association

Carlin, Bruce Ian ; Pagel, Michaela ; Olafsson, Arna. (2019) - p. 54-59

Exemplar: Zentrale: z vwl 001 jc/780

11

The long-run impacts of financial aid

, In: American economic journal

evidence from California's Cal Grant

Bettinger, Eric ; Gurantz, Oded ; Kawano, Laura... (2019) 1 - p. 64-94

Exemplare: Zentrale: z vwl 001 jc/652; Zentrale:Magazin Zs ff 4073

12

Millennial-style learning

, In: Management science

search intensity, decision making, and information sharing

Carlin, Bruce Ian ; Spiller, Stephen A. ; Jiang, Li. (2018) 7 - p. 3313-3330

Exemplare: Zentrale;

13

Why do college-going interventions work?:

, In: American economic journal

Carrell, Scott ; Sacerdote, Bruce. (2017) 3 - p. 124-151

Exemplare: Zentrale: z vwl 001 jc/651; Zentrale:Magazin Zs ff 4060

14

Geographic dispersion of economic shocks

, In: The American economic review / publ. by the American Economic Association

evidence from the fracking revolution

Feyrer, James Donald ; Mansur, Erin ; Sacerdote, Bruce. (2017) 4 - p. 1313-1334

Exemplare: Zentrale: z vwl 001 jc/649; Zentrale:Magazin Zs fc 1649

15

Is smart beta state of the art?:

, In: The journal of portfolio management

Jacobs, Bruce I.. (2015) 4 - p. 1-3

Exemplare: Zentrale: z swl 179.5 je/837; Zentrale:Magazin Zs fc 8837