Ich stimme zu, dass diese Seite Cookies verwende. Weitere Informationen finden Sie unter unseren Datenschutzerklärungen .
X
Ewing, Michael
6  Ergebnisse:
Artikel (Print) X
Personensuche X
?
1

The impact of advertising on market share 

, In: Journal of advertising research / Advertising Research Foundation
controlling for clutter, familiarity, and goodwill decay 
De Canha, Nicholas ; Tamaddoni, Ali ; Ewing, Michael. (2020)  1 - p. 87-103
Exemplare:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
?
2

How contagious is your viral marketing campaign? 

, In: Journal of advertising research / Advertising Research Foundation
a mathematics model for assessing campaign performance 
Mather, Dineli R. ; Newton, Joshua D. ; Ewing, Michael.. (2014)  2 - p. 205-216
Exemplare:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
?
3

The good news about television 

, In: Journal of advertising research / Advertising Research Foundation
attitudes aren't getting worse tracking public attitudes to... 
Ewing, Michael. (2013)  1 - p. 83-89
Exemplare:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
?
4

From whence it came 

, In: International journal of advertising
understanding source effects in consumer-generated advertis... 
Steyn, Peter ; Windisch, Lydia ; Ewing, Michael... (2011)  1 - p. 133-160
Exemplare: Zentrale;
 
?
5

The effect of product placement in computer games on brand ..:

, In: International journal of advertising
Mackay, Thomas ; Newton, Fiona ; Windisch, Lydia.. (2009)  3 - p. 423-438
Exemplare: Zentrale;
 
?
6

Squatting at the digital campfire 

, In: International journal of market research
researching the open source sorftware community 
Cromie, John. (2008)  5 - p. 631-653
Exemplare:  Zentrale: z bwl 402 240; Zentrale:Magazin Zs fe 1240
 
1-6