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Marketing communication strategies and consumer financial d..

, In: Journal of marketing / American Marketing Association

the role of national culture

Petersen, J. Andrew ; Kushwaha, Tarun ; Kumar, V.. (2015) 1 - p. 44-63

Exemplare: Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922

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