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X
Little, John
15  Ergebnisse:
Artikel (Print) X
Personensuche X
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1

A theory for pricing nonfeatured products in supermarkets:

, In: The journal of business / The Graduate School of Business of the University of Chicago
Little, John D. C. ; Shapiro, Jeremy F.. (1980)  3,2 - p. 199-209
Exemplar:  Zentrale:Magazin Zs fb 9493
 
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2

Aggregate advertising models 

, In: Operations research / Institute for Operations Research and the Management Sciences
the state of the art 
Little, John D. C.. (1979)  4 - p. 629-667
Exemplare: Zentrale;
 
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3

Entscheidungsunterstützung für Marketingmanager:

, In: Journal of business economics
Little, John D. C.. (1979)  11 - p. 982-1007
Exemplar:  Zentrale:Magazin Zs fc 1557
 
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4

The ADVISOR project 

, In: Sloan management review / publ. by the Sloan Management Review Association at the Alfred P. Sloan School of Management, Massachusetts Institute of Technology
a study of industrial marketing budgets 
Lilien, Gary L. ; Little, John D. C.. (1976)  3 - p. 17-31
Exemplar:  Zentrale:Magazin Zs fc 7294
 
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5

Brandaid 

, In: Operations research / Institute for Operations Research and the Management Sciences
a marketing - mix model 
Little, John D. C.. (1975)  4 - p. 628-673
Exemplare: Zentrale;
 
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6

A market share theoreme:

, In: Journal of marketing research / American Marketing Association
Bell, David E. ; Keeney, Ralph L. ; Little, John D. C.. (1975)  2 - p. 136-141
Exemplare:  Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
 
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7

Models and managers 

, In: Management science
the concept of a decision calculus 
Little, John D. C.. (1970)  8 - p. B466-B485
Exemplare: Zentrale;
 
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8

A media planning calculus:

, In: Operations research / Institute for Operations Research and the Management Sciences
Little, John D. C. ; Lodish, Leonard M.. (1969)  1 - p. 1-35
Exemplare: Zentrale;
 
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9

The synchronization of traffic signals by mixed-integer lin..:

, In: Operations research / Institute for Operations Research and the Management Sciences
Little, John D. C.. (1966)  4 - p. 568-594
Exemplare: Zentrale;
 
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10

A model of adaptive control of promotional spending:

, In: Operations research / Institute for Operations Research and the Management Sciences
Little, John D. C.. (1966)  6 - p. 1075-1097
Exemplare: Zentrale;
 
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11

Synchronizing traffic signals for maximal bandwidth:

, In: Operations research / Institute for Operations Research and the Management Sciences
Morgan, John T. ; Little, John D. C.. (1964)  6 - p. 896-912
Exemplare: Zentrale;
 
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12

An algoritm for the traveling salesman problem:

, In: Operations research / Institute for Operations Research and the Management Sciences
Little, John D. C. ; Murty, Katta G. ; Sweeney, Dura W... (1963)  6 - p. 972-989
Exemplare: Zentrale;
 
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13

A logit model of brand choice calibrated on scanner data:

, In: Marketing science
Guadagni, Peter M.. (2008)  1 - p. 29-48
Exemplare:  Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692
 
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14

An experiment in approval voting:

, In: Management science
Fishburn, Peter C. ; Little, John D.. (1988)  5 - p. 555-568
Exemplare: Zentrale;
 
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15

Research opportunities in the decision and management scien..:

, In: Management science
Little, John D.. (1986)  1 - p. 1-13
Exemplare: Zentrale;
 
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