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Usrey, Bryan
8  Ergebnisse:
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1

Optionally green: The effect of hybrid product default poli..:

Usrey, Bryan ; Saridakis, Charalampos ; Theotokis, Aristeidis
Psychology & Marketing.  , 2024
Link: https://doi.org/10.1002/..
 
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2

Inflated positivity: The influence of the two-way review sy..:

Usrey, Bryan ; Saito, Hiroaki ; Lee, Andy
International Journal of Hospitality Management.  121 (2024)  - p. 103801 , 2024
Link: https://doi.org/10.1016/..
 
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3

The evolving impact of engaging in leisure activities towar..:

Aroean, Lukman ; Golgeci, Ismail ; Usrey, Bryan
The International Journal of Health Planning and Management.  39 (2023)  1 - p. 100-118 , 2023
Link: https://doi.org/10.1002/..
 
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4

The impact of influencer motives and commonness perceptions..:

Gerrath, Maximilian H.E.E. ; Usrey, Bryan
International Journal of Research in Marketing.  38 (2021)  3 - p. 531-548 , 2021
Link: https://doi.org/10.1016/..
 
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5

The downside of scarcity: Scarcity appeals can trigger cons..:

Biraglia, Alessandro ; Usrey, Bryan ; Ulqinaku, Aulona
Psychology & Marketing.  38 (2021)  8 - p. 1314-1322 , 2021
Link: https://doi.org/10.1002/..
 
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6

Consumer cynicism in service failures:

Tran, Hai‐Anh ; Strizhakova, Yuliya ; Usrey, Bryan.
Psychology & Marketing.  39 (2021)  2 - p. 346-359 , 2021
Link: https://doi.org/10.1002/..
 
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7

How Downplaying Product Greenness Affects Performance Evalu..:

Usrey, Bryan ; Palihawadana, Dayananda ; Saridakis, Charalampos.
Journal of Advertising.  49 (2020)  2 - p. 125-140 , 2020
Link: https://doi.org/10.1080/..
 
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8

Examining How Companies' Support of Tourist Attractions Aff..:

Biraglia, Alessandro ; Gerrath, Maximilian H.E.E. ; Usrey, Bryan
Journal of Travel Research.  57 (2017)  6 - p. 811-823 , 2017
Link: https://doi.org/10.1177/..
 
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