Personensuche
X
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Major theoretical debates and contemporary issues in marketing theory / ed. by Pauline Maclaran ...
1
Further evolving the new dominant logic of marketing
, In:from services to the social construction of markets
Exemplar:
TB Nautik 19/0 Mar 3 (2008-2)
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Economics of technological change / Thomas L. Beane, ed.
2
Producing efficiency and technological change
, In:a study of Indian railways
Exemplar:
BB WiWi: 11a vwl 467/045
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Does marketing need reform? / Jagdish N. Sheth ... eds.
3
From marketing to the market
, In:a call for paradigm shift
Exemplar:
TB Nautik 19/0 She 3(2006)/Magazin
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International business strategy / S. Raghunath, Elizabeth L. Rose, editors
4
Do spin-offs really create value?
, In:evidence from India
Exemplar:
BB WiWi: 11a bwl 062/382
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The SAGE handbook of social media marketing / edited by Annmarie Hanlon and Tracy L.Tuten
5
Consumer ties and social media consumer culture in social m..:
, In:Exemplar:
BB WiWi: 11a bwl 419 s/454
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The Routledge companion to strategic marketing / edited by Bodo B. Schlegelmilch and Russell S. Winer
6
Allocation of marketing resources:
, In:Exemplare:
Zentrale:E02 a bwl 419/899; TB Nautik 19/3 Sch 1 (2020)
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The Oxford handbook of the social science of poverty / edited by David Brady and Linda M. Burton
7
Poverty and informal economies:
, In:Exemplare:
SOCIUM: 03.03.6 1178bb112016; Zentrale:E02 a soz 317.8 mb/280
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Handbook of strategic e-business management / Francisco J. Martínez López, ed.
8
First-mover advantage in the Internet-enabled market enviro..:
, In:Exemplar:
BB WiWi: 11a swl 050/535
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Handbook of business-to-business marketing / ed. by Gary L. Lilien ...
10
B2B e-commerce:
, In:Exemplar:
BB WiWi: 11a bwl 420 inv/007
?
Handbook of marketing strategy / ed. by Venkatesh Shankar ...
11
Marketing resource allocation strategy:
, In:
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Handbook of marketing strategy / ed. by Venkatesh Shankar ...
13
Marketing strategy and firm value:
, In:
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Retailing in the 21st century / Manfred Krafft; Murali K. Mantrala, eds.
14
Recent trends and emerging practices in retailer pricing:
, In:Exemplar:
TB BHV: wir 235/70(2)
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The SAGE handbook of international marketing / ed. by Maasaki Kotabe ...
15
The Internet and international marketing:
, In:Exemplar:
TB Nautik 19/0.1 Sag 1(2009)