Zhang, Shi-Fu
9  Ergebnisse:
Personensuche X
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1

Strategic leadership of Sunzi in the art of war:

, In: Leadership and management in China / ed. by Chao-Chuan Chen and Yueh-Ting Lee
Sun, Hai-Fa ; Zhang, Shi-He ; Chen, Chao-Chuan. (2008)  - p. 143-168
Exemplare: TB Wirtschaft;
 
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2

Creating local brands in multilingual international markets:

Zhang, Shi. (2010)  - p. 259-285
Exemplar:  BB WiWi: 11a bwl 485/207-1
 
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3

The role of brand naming in branding strategies 

, In: Handbook on brand and experience management / ed. by Bernd H. Schmitt ...
insights and opportunities 
Sood, Sanjay ; Zhang, Shi. (2008)  - p. 219-232
Exemplar:  BB WiWi: 11a bwl 485/343
 
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4

Experiential attributed and consumer judgments:

, In: Handbook on brand and experience management / ed. by Bernd H. Schmitt ...
Brakus, J. Joško ; Zhang, Shi. (2008)  - p. 174-187
Exemplar:  BB WiWi: 11a bwl 485/343
 
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5

Language and culture: linguistic effects on consumer behavi..:

, In: Handbook of research in international marketing / ed. by Subhash C. Jain
Zhang, Shi ; Schmitt, Bernd H. ; Haley, Hillary. (2003)  - p. 228-242
Exemplare:  TB Nautik 19/0.2 Han 8(2003); TB Nautik 19/1.0 Han. 2
 
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6

China's environmental governance of rapid industrialisation:

, In: Environmental governance in China / ed. by Neil T. Carter and Arthur P. J. Mol
Shi, Han ; Zhang, Lei. (2007)  - p. 123-144
Exemplar:  DL artec: te 4484
 
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7

General trends of service innovation with ICT and their imp..:

, In: Business innovation with new ICT in the Asia-Pacific / Michitaka Kosaka, Jie Wu, Ke Xing, Shiyong Zhang, editors
Kosaka, Michitaka ; Wu, Jie ; Xing, Ke.. (2021)  - p. 13-36
Exemplar:  BB WiWi: 11a bwl 067.1/974
 
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8

Overview 

, In: Business innovation with new ICT in the Asia-Pacific / Michitaka Kosaka, Jie Wu, Ke Xing, Shiyong Zhang, editors
perspectives and structure 
Kosaka, Michitaka ; Wu, Jie ; Xing, Ke.. (2021)  - p. 1-10
Exemplar:  BB WiWi: 11a bwl 067.1/974
 
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9

Die Verbrauchskraft:

Schivelbusch, Wolfgang. (2014)  - p. 361-376
Exemplare:  Zentrale:E02 a vwl 071/129; BB WiWi: 11a vwl 071/129a
 
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