E-LIB Suche - Ergebnisse für: Baek, Tae Hyun

1

Expertise and Playfulness of Social Media Influencers:

Kim, Minseong ; Baek, Tae Hyun
Journal of Current Issues & Research in Advertising. , 2024

Link: https://doi.org/10.1080/..

2

Enhancing User Experience With a Generative AI Chatbot:

Kim, Jeong Soo ; Kim, Minseong ; Baek, Tae Hyun
International Journal of Human–Computer Interaction. , 2024

Link: https://doi.org/10.1080/..

3

Message assertiveness and price discounts: differences betw..:

Choi, Dongwon ; Bang, Hyejin ; Yoon, Sukki.
International Journal of Advertising. 43 (2023) 1 - p. 149-172 , 2023

Link: https://doi.org/10.1080/..

4

The COVID‐19 threat and luxury advertising:

Baek, Tae Hyun ; Kim, Jungkeun ; Yoon, Sukki..
Journal of Consumer Behaviour. 22 (2023) 3 - p. 582-596 , 2023

Link: https://doi.org/10.1002/..

5

Awe and guilt: Desirability and feasibility appeals in soci..:

Kim, Seeun ; Childs, Michelle L. ; Baek, Tae Hyun
Journal of Consumer Behaviour. 22 (2023) 2 - p. 314-328 , 2023

Link: https://doi.org/10.1002/..

6

Digital Advertising in the Age of Generative AI:

Baek, Tae Hyun
Journal of Current Issues & Research in Advertising. 44 (2023) 3 - p. 249-251 , 2023

Link: https://doi.org/10.1080/..

7

I'll follow the fun: The extended investment model of socia..:

Kim, Minseong ; Baek, Tae Hyun
Telematics and Informatics. 74 (2022) - p. 101881 , 2022

Link: https://doi.org/10.1016/..

8

Pride and gratitude: Egoistic versus altruistic appeals in ..:

Baek, Tae Hyun ; Yoon, Sukki
Journal of Business Research. 142 (2022) - p. 499-511 , 2022

Link: https://doi.org/10.1016/..

9

Smiling AI agents: How anthropomorphism and broad smiles in..:

Baek, Tae Hyun ; Bakpayev, Marat ; Yoon, Sukki.
International Journal of Advertising. 41 (2021) 5 - p. 850-867 , 2021

Link: https://doi.org/10.1080/..

10

The effect of 360-degree rotatable product images on purcha..:

Kim, Seeun ; Baek, Tae Hyun ; Yoon, Sukki
Journal of Retailing and Consumer Services. 55 (2020) - p. 102062 , 2020

Link: https://doi.org/10.1016/..

11

Temporal and social scarcities: effects on ad evaluations:

Kim, Sujin ; Yoon, Sukki ; Baek, Tae Hyun..
International Journal of Advertising. 40 (2020) 7 - p. 1115-1134 , 2020

Link: https://doi.org/10.1080/..

12

Looking forward, looking back: The impact of goal progress ..:

Baek, Tae Hyun ; Yoon, Sukki
Journal of Retailing and Consumer Services. 54 (2020) - p. 102046 , 2020

Link: https://doi.org/10.1016/..

13

Death imagery in antipoaching advertising:

Baek, Tae Hyun ; Yoon, Sukki
Psychology & Marketing. 37 (2020) 12 - p. 1684-1695 , 2020

Link: https://doi.org/10.1002/..

14

A Case Report of Insomnia and Fatigue in Alcoholic Hepatiti..:

Nam, Hyun seo ; Han, Seung-hee ; Jeong, In-chae...
The Journal of Internal Korean Medicine. 41 (2020) 2 - p. 186-193 , 2020

Link: https://doi.org/10.22246..

15

Colour effects in green advertising:

Lim, Dongjae ; Baek, Tae Hyun ; Yoon, Sukki.
International Journal of Consumer Studies. 44 (2020) 6 - p. 552-562 , 2020

Link: https://doi.org/10.1111/..