Beracs, Jozsef
34  Ergebnisse:
Personensuche X
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1

Achieving high international market performance via simple ..:

Nagy, Gábor ; Bilgin-Wührer, Zeynep ; Akrout, Houcine...
Journal of Small Business Management.  62 (2022)  1 - p. 283-330 , 2022
 
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2

Managerial framework for bank advertising:

Alt, Mónika Anetta ; Săplăcan, Zsuzsa ; Berács, József
International Journal of Bank Marketing.  37 (2019)  7 - p. 1547-1565 , 2019
 
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3

Social Responsibility in Bank Communication with Customers ..:

Alt, Mónika-Anetta ; Săplăcan, Zsuzso ; Berács, József
Journal of East European Management Studies.  22 (2017)  3 - p. 289-317 , 2017
 
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4

Social Responsibility in Bank Communication with Customers ..:

Alt, Mónika-Anetta ; Săplăcan, Zsuzsa ; Berács, József
Journal of East European Management Studies.  22 (2017)  3 - p. 289-317 , 2017
 
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5

A Causal Model of Consumer-Based Brand Equity:

Szőcs, Attila ; Berács, József
Acta Universitatis Sapientiae, Economics and Business.  3 (2015)  1 - p. 5-26 , 2015
 
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6

Antecedents to the export market orientation of Hungarian h..:

Nagy, Gábor ; Berács, József
Journal of Marketing for Higher Education.  22 (2012)  2 - p. 231-256 , 2012
 
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8

Market orientation in the service sector of the transition ..:

Hooley, Graham ; Fahy, John ; Greenley, Gordon...
European Journal of Marketing.  37 (2003)  1/2 - p. 86-106 , 2003
 
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9

Privatisation and Sustainable Competitive Advantage in the ..:

Fahy, John ; Hooley, Graham ; Beracs, Jozsef..
MIR: Management International Review.  43 (2003)  4 - p. 407-428 , 2003
 
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10

Market Orientation in the Transition Economies of Central E..:

Hooley, Graham ; Cox, Tony ; Fahy, John...
Journal of Business Research.  50 (2000)  3 - p. 273-285 , 2000
 
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11

The Development and Impact of Marketing Capabilities in Cen..:

Fahy, John ; Hooley, Graham ; Cox, Tony...
Journal of International Business Studies.  31 (2000)  1 - p. 63-81 , 2000
 
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12

The Development and Impact of Marketing Capabilities in Cen..:

Fahy, John ; Hooley, Graham ; Cox, Tony...
Journal of International Business Studies.  31 (2000)  1 - p. 63-81 , 2000
 
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13

The Achievement of Privatization Objectives in Central and ..:

Cox, Tony ; Hooley, Graham ; Berács, József..
Journal of East-West Business.  4 (1998)  1-2 - p. 99-127 , 1998
 
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14

Privatisation Method Effects on Performance and Market Orie..:

Cox, Tony ; Hooley, Graham ; Fahy, John...
Journal of East European Management Studies.  3 (1998)  4 - p. 355-371 , 1998
 
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15

Privatisation Method Effects on Performance and Market Orie..:

Cox, Tony ; Hooley, Graham ; Fahy, John...
Journal of East European Management Studies.  3 (1998)  4 - p. 355-371 , 1998
 
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