E-LIB Suche - Ergebnisse für: Bettman, James Ross

1

Cognitive algebra in multi-attribute attitude models:

, In: Journal of marketing research / American Marketing Association

Bettman, James Ross ; Capon, Noel ; Lutz, Richard J.. (1975) 2 - p. 151-164

Exemplare: Zentrale:E02 z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085

2

Product‐facilitated conversations: When does starting a con..:

Wiener, Hillary J. D. ; Bettman, James R. ; Luce, Mary Frances
Journal of Consumer Psychology. 34 (2023) 2 - p. 334-342 , 2023

Link: https://doi.org/10.1002/..

3

Celebrate Good Times: How Celebrations Increase Perceived S..:

Brick, Danielle J. ; Wight, Kelley Gullo ; Bettman, James R...
Journal of Public Policy & Marketing. 42 (2023) 2 - p. 115-132 , 2023

Link: https://doi.org/10.1177/..

4

Boundaries of Constructive Choice: On the Accessibility of ..:

Affonso, Felipe M. ; Janiszewski, Chris ; Bettman, James R.
Journal of Consumer Psychology. 31 (2020) 2 - p. 217-239 , 2020

Link: https://doi.org/10.1002/..

5

Responding to reviewers: lessons from 17 years of editor ex..:

, In: How to Get Published in the Best Marketing Journals,

Moorman, Christine ; Bettman, James R. ; Huber, Joel D... , 2019

Link: https://doi.org/10.4337/..

6

The Primacy of "What" over "How Much": How Type and Quantit..:

Liu, Peggy J. ; Haws, Kelly L. ; Scherr, Karen...
Management Science. 65 (2019) 7 - p. 3353-3381 , 2019

Link: https://doi.org/10.1287/..

7

Delicate Snowflakes and Broken Bonds: A Conceptualization o..:

Liu, Peggy J ; Lamberton, Cait ; Bettman, James R...
Journal of Consumer Research. 45 (2018) 6 - p. 1164-1193 , 2018

Link: https://doi.org/10.1093/..

8

Connecting With Celebrities: How Consumers Appropriate Cele..:

Escalas, Jennifer Edson ; Bettman, James R.
Journal of Advertising. 46 (2017) 2 - p. 297-308 , 2017

Link: https://doi.org/10.1080/..

9

Connecting With Celebrities: How Consumers Appropriate Cele..:

Escalas, Jennifer Edson ; Bettman, James R.
Journal of Advertising. 46 (2017) 2 - p. 297-308 , 2017

Link: https://www.jstor.org/st..

10

"Paper or Plastic?": How We Pay Influences Post-Transaction..:

SHAH, AVNI M. ; EISENKRAFT, NOAH ; BETTMAN, JAMES R..
Journal of Consumer Research. 42 (2016) 5 - p. 688-708 , 2016

Link: https://www.jstor.org/st..

11

"Paper or Plastic?": How We Pay Influences Post-Transaction..:

Shah, Avni M. ; Eisenkraft, Noah ; Bettman, James R..
Journal of Consumer Research. 42 (2015) 5 - p. 688-708 , 2015

Link: https://doi.org/10.1093/..

12

Feeling Love and Doing More for Distant Others: Specific Po..:

CAVANAUGH, LISA A. ; BETTMAN, JAMES R. ; LUCE, MARY FRANCES
Journal of Marketing Research. 52 (2015) 5 - p. 657-673 , 2015

Link: https://www.jstor.org/st..

13

Feeling Love and Doing More for Distant Others: Specific Po..:

Cavanaugh, Lisa A. ; Bettman, James R. ; Luce, Mary Frances
Journal of Marketing Research. 52 (2015) 5 - p. 657-673 , 2015

Link: https://doi.org/10.1509/..

14

'How many calories are in my burrito?' Improving consumers'..:

Liu, Peggy J ; Bettman, James R ; Uhalde, Arianna R.
Public Health Nutrition. 18 (2014) 1 - p. 15-24 , 2014

Link: https://doi.org/10.1017/..

15

Surcharges Plus Unhealthy Labels Reduce Demand for Unhealth..:

SHAH, AVNI M. ; BETTMAN, JAMES R. ; UBEL, PETER A...
Journal of Marketing Research. 51 (2014) 6 - p. 773-789 , 2014

Link: https://www.jstor.org/st..