E-LIB Suche - Ergebnisse für: Buzzell, Robert D.

1

The PIMS program of strategy research:

Buzzell, Robert D.
Journal of Business Research. 57 (2004) 5 - p. 478-483 , 2004

Link: https://doi.org/10.1016/..

2

Profit impact of marketing strategy project: retrospect and..:

Farris, Paul W ; Moore, Michael J ; Buzzell, Robert D , 2004

Link: https://search.ebscohost..

3

Market Functions and Market Evolution:

Buzzell, Robert D.
Journal of Marketing. 63 (1999) - p. 61-63 , 1999

Link: https://www.jstor.org/st..

4

Market Functions and Market Evolution:

Buzzell, Robert D.
Journal of Marketing. 63 (1999) 4_suppl1 - p. 61-63 , 1999

Link: https://doi.org/10.1177/..

5

Market Functions and Market Evolution:

Buzzell, Robert D.
Journal of Marketing. 63 (1999) - p. 61 , 1999

Link: https://doi.org/10.2307/..

6

Changing Requirements for Effective Marketing:

, In: Marktorientierte Unternehmensführung,

Buzzell, Robert D. - p. 497-511 , 1998

Link: https://doi.org/10.1007/..

7

Changing Requirements for Effective Marketing:

, In: Marktorientierte Unternehmensführung,

Buzzell, Robert D. - p. 497-511 , 1997

Link: https://doi.org/10.1007/..

8

Favorable prognostic factors in recurrent and metastatic me..:

Buzzell, Robert A. ; Zitelli, John A.
Journal of the American Academy of Dermatology. 34 (1996) 5 - p. 798-803 , 1996

Link: https://doi.org/10.1016/..

9

Assessing the Impact of Competitive Entry on Market Expansi..:

Mahajan, Vijay ; Sharma, Subhash ; Buzzell, Robert D.
Journal of Marketing. 57 (1993) 3 - p. 39-52 , 1993

Link: https://www.jstor.org/st..

10

Commentary on "Unobservable Effects and Business Performanc..:

Buzzell, Robert D.
Marketing Science. 9 (1990) 1 - p. 86-87 , 1990

Link: https://www.jstor.org/st..

11

PIMS and the FTC Line-of-Business Data: A Comparison:

Marshall, Cheri T. ; Buzzell, Robert D.
Strategic Management Journal. 11 (1990) 4 - p. 269-282 , 1990

Link: https://www.jstor.org/st..

12

Market perceived quality: Key strategic concept:

Gale, Bradley T. ; Buzzell, Robert D.
Planning Review. 17 (1989) 2 - p. 6-48 , 1989

Link: https://doi.org/10.1108/..

13

Market share

, In: Strategic management / Richard G. Hamermesh, ed.

a key to profitability

Buzzell, Robert D. ; Gale, Bradley T. ; Sultan, Ralph G. M.. (1983) - p. 97-111

Exemplar: Zentrale:Magazin 03.h.8608

14

Product Quality, Cost Position and Business Performance: A ..:

Phillips, Lynn W. ; Chang, Dae R. ; Buzzell, Robert D.
Journal of Marketing. 47 (1983) 2 - p. 26-43 , 1983

Link: https://www.jstor.org/st..

15

Are there "natural" market structures?:

, In: Journal of marketing / American Marketing Association

Buzzell, Robert D.. (1981) 1 - p. 42-51

Exemplare: Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922