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Casidy, Riza
71  Ergebnisse:
Personensuche X
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1

The Influence of Religious Identification on Strategic Gree..:

Casidy, Riza ; Arli, Denni ; Tan, Lay Peng
Journal of Business Ethics.  , 2024
Link: https://doi.org/10.1007/..
 
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2

The effects of B2B sustainable brand positioning on relatio..:

Casidy, Riza ; Lie, David Sugianto
Industrial Marketing Management.  109 (2023)  - p. 245-256 , 2023
Link: https://doi.org/10.1016/..
 
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3

Integrating B2B and B2C research to explain industrial buye..:

Casidy, Riza ; Mohan, Mayoor ; Nyadzayo, Munyaradzi
Industrial Marketing Management.  106 (2022)  - p. 267-269 , 2022
Link: https://doi.org/10.1016/..
 
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4

Innovation and Adoption in Emerging Industrial Markets: The..:

, In: Celebrating the Past and Future of Marketing and Discovery with Social Impact; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,
Mohan, Mayoor ; Nyadzayo, Munyaradzi ; Casidy, Riza - p. 481-482 , 2022
Link: https://doi.org/10.1007/..
 
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5

The effects of supplier B2B sustainability positioning on b..:

Casidy, Riza ; Yan, Li
Industrial Marketing Management.  102 (2022)  - p. 311-323 , 2022
Link: https://doi.org/10.1016/..
 
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6

Leveraging consumer behavior research to forge new insights..:

Mohan, Mayoor ; Casidy, Riza ; Thaichon, Park.
Industrial Marketing Management.  105 (2022)  - p. 1-17 , 2022
Link: https://doi.org/10.1016/..
 
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7

Customer identification: The missing link between relations..:

Mohan, Mayoor ; Nyadzayo, Munyaradzi W. ; Casidy, Riza
Industrial Marketing Management.  97 (2021)  - p. 220-232 , 2021
Link: https://doi.org/10.1016/..
 
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8

The role of brand in overcoming consumer resistance to auto..:

Casidy, Riza ; Claudy, Marius ; Heidenreich, Sven.
Psychology & Marketing.  38 (2021)  7 - p. 1101-1121 , 2021
Link: https://doi.org/10.1002/..
 
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9

Religious Belief, Religious Priming, and Negative Word of M..:

Casidy, Riza ; Duhachek, Adam ; Singh, Vishal.
Journal of Marketing Research.  58 (2021)  4 - p. 762-781 , 2021
Link: https://doi.org/10.1177/..
 
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10

Religion, Spirituality, and Advertising:

Waller, David S. ; Casidy, Riza
Journal of Advertising.  50 (2021)  4 - p. 349-353 , 2021
Link: https://doi.org/10.1080/..
 
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11

B2B purchase engagement: Examining the key drivers and outc..:

Nyadzayo, Munyaradzi W. ; Casidy, Riza ; Thaichon, Park
Industrial Marketing Management.  85 (2020)  - p. 197-208 , 2020
Link: https://doi.org/10.1016/..
 
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12

Service innovation and adoption in industrial markets: An S..:

Casidy, Riza ; Nyadzayo, Munyaradzi ; Mohan, Mayoor
Industrial Marketing Management.  89 (2020)  - p. 157-170 , 2020
Link: https://doi.org/10.1016/..
 
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13

Brand Strength's Nomological Net and Dimensional Dynamics: ..:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,
Wymer, Walter ; Casidy, Riza - p. 127-128 , 2020
Link: https://doi.org/10.1007/..
 
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14

Relationship factors and firms' willingness-to-pay: A compa..:

Nyadzayo, Munyaradzi W. ; Mohan, Mayoor ; Casidy, Riza
Industrial Marketing Management.  91 (2020)  - p. 397-410 , 2020
Link: https://doi.org/10.1016/..
 
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15

Drivers and outcomes of relationship quality with professio..:

Casidy, Riza ; Nyadzayo, Munyaradzi
Industrial Marketing Management.  78 (2019)  - p. 27-42 , 2019
Link: https://doi.org/10.1016/..
 
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