E-LIB Suche - Ergebnisse für: Chernev, Alexander

1

Kellogg on marketing: the marketing faculty of the Kellogg ..:

Chernev, Alexander ; Kotler, Philip - Third edition . , 2023

2

When Sustainability is Not a Liability: The Halo Effect of ..:

Chernev, Alexander ; Blair, Sean
Chernev, Alexander, and Sean Blair. "When sustainability is not a liability: The halo effect of marketplace morality." Journal of Consumer Psychology 31.3 (2021): 551-569.. , 2021

Link: https://ssrn.com/abstrac..

3

When Sustainability is Not a Liability: The Halo Effect of ..:

Chernev, Alexander ; Blair, Sean
Journal of Consumer Psychology. 31 (2020) 3 - p. 551-569 , 2020

Link: https://doi.org/10.1002/..

4

Price image in retail management:

, In: Handbook of Research on Retailing,

Chernev, Alexander ; Hamilton, Ryan , 2018

Link: https://doi.org/10.4337/..

5

Corrigendum to "Choice overload: A conceptual review and me..:

Chernev, Alexander ; Böckenholt, Ulf ; Goodman, Joseph
Journal of Consumer Psychology. 26 (2015) 2 - p. 312-312 , 2015

Link: https://doi.org/10.1016/..

6

Doing Well by Doing Good: The Benevolent Halo of Corporate ..:

Chernev, Alexander ; Blair, Sean
Journal of Consumer Research. 41 (2015) 6 - p. 1412-1425 , 2015

Link: https://www.jstor.org/st..

7

Doing Well by Doing Good: The Benevolent Halo of Corporate ..:

Chernev, Alexander ; Blair, Sean
Journal of Consumer Research. 41 (2015) 6 - p. 1412-1425 , 2015

Link: https://doi.org/10.1086/..

8

Choice overload: A conceptual review and meta-analysis:

Chernev, Alexander ; Böckenholt, Ulf ; Goodman, Joseph
Journal of Consumer Psychology. 25 (2015) 2 - p. 333-358 , 2015

Link: https://www.jstor.org/st..

9

Choice overload: A conceptual review and meta‐analysis:

Chernev, Alexander ; Böckenholt, Ulf ; Goodman, Joseph
Journal of Consumer Psychology. 25 (2014) 2 - p. 333-358 , 2014

Link: https://doi.org/10.1016/..

10

Consumer and managerial goals in assortment choice and desi..:

Kahn, Barbara E. ; Chernev, Alexander ; Böckenholt, Ulf...
Marketing Letters. 25 (2014) 3 - p. 293-303 , 2014

Link: https://doi.org/10.1007/..

11

Consumer and managerial goals in assortment choice and desi..:

Kahn, Barbara E. ; Chernev, Alexander ; Böckenholt, Ulf...
Marketing Letters. 25 (2014) 3 - p. 293-303 , 2014

Link: https://www.jstor.org/st..

12

Low prices are just the beginning

, In: Journal of marketing / American Marketing Association

price image in retail management

Hamilton, Ryan ; Chernev, Alexander. (2013) 6 - p. 1-20

Exemplare: Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922

13

Low Prices are Just the Beginning: Price Image in Retail Ma..:

Hamilton, Ryan ; Chernev, Alexander
Journal of Marketing. 77 (2013) 6 - p. 1-20 , 2013

Link: https://doi.org/10.1509/..

14

Low Prices Are Just the Beginning: Price Image in Retail Ma..:

Hamilton, Ryan ; Chernev, Alexander
Journal of Marketing. 77 (2013) 6 - p. 1-20 , 2013

Link: https://www.jstor.org/st..

15

Begrenzt rational:

, In: Harvard-Business-Manager

Chernev, Alexander. (2012) 10 - p. 16-17

Exemplare: Zentrale; TB BHV; TB Wirtschaft;