Dasgupta, Shilpee A.
8  Ergebnisse:
Personensuche X
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1

Exploring the impact of different factors on brand equity a..:

Ray, Arghya ; Bala, Pradip Kumar ; Chakraborty, Shibashish.
Journal of Retailing and Consumer Services.  59 (2021)  - p. 102351 , 2021
 
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2

Impact of CSR on non-financial performance and the mediatin..:

Dasgupta, Shilpee A. ; Bhatia, Mayank ; Singh, Upasana.
International Review on Public and Nonprofit Marketing.  19 (2021)  2 - p. 391-412 , 2021
 
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3

Psychological analytics based technology adoption model for..:

, In: Digital and social media marketing / Nripendra P. Rana, Emma L. Slade, Ganesh P. Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, Yogesh K. Dwivedi (editors)
Exemplar:  BB WiWi: 11a bwl 419 s/886
 
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4

Psychological Analytics Based Technology Adoption Model for..:

, In: Digital and Social Media Marketing; Advances in Theory and Practice of Emerging Markets,
 
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6

Role of authenticity and perceived benefits of online cours..:

Ray, Arghya ; Bala, Pradip Kumar ; Dasgupta, Shilpee A.
International Journal of Information Management.  47 (2019)  - p. 140-151 , 2019
 
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7

Managerial communication practices and employees' attitudes..:

A. Dasgupta, Shilpee ; Suar, Damodar ; Singh, Seema
Corporate Communications: An International Journal.  19 (2014)  3 - p. 287-302 , 2014
 
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