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X
Gilly, Mary C.
238  Ergebnisse:
Personensuche X
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1

The impact of diversity on institutional longevity:

Cross, Samantha N.N. ; Gilly, Mary C.
International Journal of Research in Marketing.  34 (2017)  1 - p. 231-251 , 2017
Link: https://doi.org/10.1016/..
 
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2

The Role of Marketing in Ritual Evolution:

Cross, Samantha N. N. ; Harrison, Robert L. ; Gilly, Mary C.
Journal of Macromarketing.  37 (2017)  4 - p. 460-478 , 2017
Link: https://doi.org/10.1177/..
 
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3

Temptation's itch: Mindlessness, acceptance, and mindfulnes..:

Celsi, Mary Wolfinbarger ; Nelson, Russel P. ; Dellande, Stephanie.
Journal of Business Research.  77 (2017)  - p. 81-94 , 2017
Link: https://doi.org/10.1016/..
 
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4

Managing consumer debt: Culture, compliance, and completion:

Dellande, Stephanie ; Gilly, Mary C. ; Graham, John L.
Journal of Business Research.  69 (2016)  7 - p. 2594-2602 , 2016
Link: https://doi.org/10.1016/..
 
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5

Cultural Competence and Cultural Compensatory Mechanisms in..:

Cross, Samantha N.N. ; Gilly, Mary C.
Journal of Marketing.  78 (2014)  3 - p. 121-139 , 2014
Link: https://www.jstor.org/st..
 
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6

Consumption compromises: Negotiation and unification within..:

Cross, Samantha N.N. ; Gilly, Mary C.
Journal of Business Research.  67 (2014)  4 - p. 449-456 , 2014
Link: https://doi.org/10.1016/..
 
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7

Cultural Competence and Cultural Compensatory Mechanisms in..:

Cross, Samantha N.N. ; Gilly, Mary C.
Journal of Marketing.  78 (2014)  3 - p. 121-139 , 2014
Link: https://doi.org/10.1509/..
 
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8

Bridging Cultural Divides: The Role and Impact of Binationa..:

Cross, Samantha N.N. ; Gilly, Mary C.
Journal of Public Policy & Marketing.  32 (2013)  1_suppl - p. 106-111 , 2013
Link: https://doi.org/10.1509/..
 
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9

Bridging Cultural Divides: The Role and Impact of Binationa..:

Cross, Samantha N.N. ; Gilly, Mary C.
Journal of Public Policy & Marketing.  32 (2013)  - p. 106-111 , 2013
Link: https://www.jstor.org/st..
 
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10

It Don't Come Easy: Overcoming Obstacles to Technology Use ..:

GILLY, MARY C. ; CELSI, MARY WOLFINBARGER ; SCHAU, HOPE JENSEN
The Journal of Consumer Affairs.  46 (2012)  1 - p. 62-89 , 2012
Link: http://dx.doi.org/10.111..
 
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11

It Don't Come Easy: Overcoming Obstacles to Technology Use ..:

GILLY, MARY C. ; CELSI, MARY WOLFINBARGER ; SCHAU, HOPE JENSEN
Journal of Consumer Affairs.  46 (2012)  1 - p. 62-89 , 2012
Link: https://doi.org/10.1111/..
 
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12

Dibs! Customer Territorial Behaviors:

Griffiths, Merlyn A. ; Gilly, Mary C.
Journal of Service Research.  15 (2012)  2 - p. 131-149 , 2012
Link: https://doi.org/10.1177/..
 
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13

Hubble Bubble Trouble: The Need for Education about and Reg..:

Griffiths, Merlyn A. ; Harmon, Tracy R. ; Gilly, Mary C.
Journal of Public Policy & Marketing.  30 (2011)  1 - p. 119-132 , 2011
Link: https://doi.org/10.1509/..
 
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14

Hubble Bubble Trouble: The Need for Education About and Reg..:

Griffiths, Merlyn A. ; Harmon, Tracy R. ; Gilly, Mary C.
Journal of Public Policy & Marketing.  30 (2011)  1 - p. 119-132 , 2011
Link: https://www.jstor.org/st..
 
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15

Consumer Identity Renaissance: The Resurgence of Identity-I..:

Schau, Hope Jensen ; Gilly, Mary C. ; Wolfinbarger, Mary
Journal of Consumer Research.  36 (2009)  2 - p. 255-276 , 2009
Link: https://doi.org/10.1086/..
 
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