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Gnizy, Itzhak ; Shoham, Aviv
Gnizy, Itzhak and Aviv Shoham (2018), "The Power of International Marketing Functions: Antecedents and Consequences," Journal of Business-to-Business Marketing, 25 (2), 67-89.. , 2021

Link: https://ssrn.com/abstrac..

6

The effects of cyber regulations and security policies on o..:

Hovav, Anat ; Gnizy, Itzhak ; Han, Jinyoung
European Journal of Information Systems. 32 (2021) 2 - p. 154-172 , 2021

Link: https://doi.org/10.1080/..

7

How Big Data Utilization Affect Firms Marketing-related Str..:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Gnizy, Itzhak - p. 39-40 , 2020

Link: https://doi.org/10.1007/..

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Applying big data to guide firms' future industrial marketi..:

Gnizy, Itzhak
Journal of Business & Industrial Marketing. 35 (2020) 7 - p. 1221-1235 , 2020

Link: https://doi.org/10.1108/..

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Resource Indivisibility, Lumpy Costs and the Multinationali..:

Ref, Ohad ; Gnizy, Itzhak
International Marketing Review, Emerald Publishing Limited, 0265-1335, 2020; DOI 10.1108/IMR-05-2020-0094. , 2020

Link: https://ssrn.com/abstrac..

10

International marketing doctrine: the use of guiding princi..:

Asseraf, Yoel ; Gnizy, Itzhak ; Shoham, Aviv
International Marketing Review. 38 (2020) 2 - p. 321-342 , 2020

Link: https://doi.org/10.1108/..

11

The Role of Inter-Firm Dispersion of International Marketin..:

Gnizy, Itzhak
Journal of Business Research. 105 (2019) - p. , 2019

Link: https://ssrn.com/abstrac..

12

Big data and its strategic path to value in international f..:

Gnizy, Itzhak
International Marketing Review. 36 (2019) 3 - p. 318-341 , 2019

Link: https://doi.org/10.1108/..

13

The role of inter-firm dispersion of international marketin..:

Gnizy, Itzhak
Journal of Business Research. 105 (2019) - p. 214-226 , 2019

Link: https://doi.org/10.1016/..

14

The power of international marketing functions: antecedents..:

Gnizy, Itzhak ; Shoham, Aviv
Journal of Business-to-Business Marketing. 25 (2018) 2 - p. 67-89 , 2018

Link: https://doi.org/10.1080/..

15

The empirical link between export dispersion and export per..:

Gnizy, Itzhak ; Cadogan, John W. ; Oliveira, João S..
International Business Review. 26 (2017) 2 - p. 239-249 , 2017

Link: https://doi.org/10.1016/..