E-LIB Suche - Ergebnisse für: HITCHON, JACQUELINE C.

1

Cause-Related Marketing Ads in the Light of Negative News:

Deshpande, Sameer ; Hitchon, Jacqueline C.
Journalism & Mass Communication Quarterly. 79 (2002) 4 - p. 905-926 , 2002

Link: https://doi.org/10.1177/..

2

When Advertising and Public Relations Converge: An Applicat..:

Schmidt, Toni L. ; Hitchon, Jacqueline C.
Journalism & Mass Communication Quarterly. 76 (1999) 3 - p. 433-455 , 1999

Link: https://doi.org/10.1177/..

3

Loud Tastes, Colored Fragrances, and Scented Sounds: How an..:

Nelson, Michelle R. ; Hitchon, Jacqueline C.
Journalism & Mass Communication Quarterly. 76 (1999) 2 - p. 354-372 , 1999

Link: https://doi.org/10.1177/..

4

Should Women Emote? Perceptual Bias and Opinion Change in R..:

HITCHON, JACQUELINE C. ; CHANG, CHINGCHING ; HARRIS, RHONDA
Political Communication. 14 (1997) 1 - p. 49-69 , 1997

Link: https://doi.org/10.1080/..

5

The Locus of Metaphorical Persuasion: An Empirical Test:

Hitchon, Jacqueline C.
Journalism & Mass Communication Quarterly. 74 (1997) 1 - p. 55-68 , 1997

Link: https://doi.org/10.1177/..

6

Allegorically speaking: Intertextuality of the postmodern c..:

Hitchon, Jacqueline C. ; Jura, Jerzy O.
Communication Studies. 48 (1997) 2 - p. 142-158 , 1997

Link: https://doi.org/10.1080/..

7

Theory of Synesthesia Applied to Persuasion in Print Advert..:

Nelson, Michelle R. ; Hitchon, Jacqueline C.
Journalism & Mass Communication Quarterly. 72 (1995) 2 - p. 346-360 , 1995

Link: https://doi.org/10.1177/..

8

Effects of Gender Schematic Processing on the Reception of ..:

HITCHON, JACQUELINE C. ; CHANG, CHINGCHING
Communication Research. 22 (1995) 4 - p. 430-458 , 1995

Link: https://doi.org/10.1177/..

9

When Does Gender Count? Further Insights into Gender Schema..:

Chang, Chingching ; Hitchon, Jacqueline C. Bush
Sex Roles. 51 (2004) 3/4 - p. 197-208 , 2004

Link: https://doi.org/10.1023/..

10

If College Students Are Appointment Television Viewers:

Pingree, Suzanne ; Hawkins, Robert P. ; Bush Hitchon, Jacqueline C....
Journal of Broadcasting & Electronic Media. 45 (2001) 3 - p. 446-463 , 2001

Link: https://doi.org/10.1207/..

11

What Holds Attention to Television?: Strategic Inertia of L..:

Hawkins, Robert P. ; Pingree, Suzanne ; Hitchon, Jacqueline Bush...
Communication Research. 29 (2002) 1 - p. 3-30 , 2002

Link: https://doi.org/10.1177/..

12

What Produces Television Attention and Attention Style?.: G..:

Hawkins, Robert P. ; Pingree, Suzanne ; Hitchon, Jacqueline...
Human Communication Research. 31 (2005) 1 - p. 162-187 , 2005

Link: https://doi.org/10.1111/..

13

Do Third-Person Perceptions of Media Influence Contribute t..:

Park, Sung-Yeon ; Yun, Gi Woong ; McSweeney, Jacqueline Hitchon.
Sex Roles. 57 (2007) 7-8 - p. 569-578 , 2007

Link: https://doi.org/10.1007/..

14

"You Can Never Be Too Thin" – or Can You?: A pilot Study on..:

Reaves, Shiela ; Hitchon, Jacqueline Bush ; Park, Sung-Yeon.
Race, Gender & Class. 11 (2004) 2 - p. 140-155 , 2004

Link: https://www.jstor.org/st..

15

The Effects of Brand Familiarity in Alignment Advertising:

Park, Sung-Yeon ; Hitchon, Jacqueline Bush ; Yun, Gi Woong
Journalism & Mass Communication Quarterly. 81 (2004) 4 - p. 750-765 , 2004

Link: https://doi.org/10.1177/..