E-LIB Suche - Ergebnisse für: HOCH, STEPHEN J.

1

Dynamics of price premiums in loyalty programs:

Sayman, Serdar ; J. Hoch, Stephen
European Journal of Marketing. 48 (2014) 3/4 - p. 617-640 , 2014

2

The Psychology of Decisions to Abandon Waits for Service:

Janakiraman, Narayan ; Meyer, Robert J. ; Hoch, Stephen J.
Journal of Marketing Research. 48 (2011) 6 - p. 970-984 , 2011

Link: https://doi.org/10.1509/..

3

The Psychology of Decisions to Abandon Waits for Service:

JANAKIRAMAN, NARAYAN ; MEYER, ROBERT J. ; HOCH, STEPHEN J.
Journal of Marketing Research. 48 (2011) 6 - p. 970-984 , 2011

Link: https://www.jstor.org/st..

4

Simplifying difficult calculations: consumer choice of two‐..:

Redden, Joseph P. ; Hoch, Stephen J. ; Maxwell, Sarah M.
Journal of Product & Brand Management. 20 (2011) 7 - p. 549-556 , 2011

Link: https://doi.org/10.1108/..

5

The Presence of Variety Reduces Perceived Quantity:

Redden, Joseph P. ; Hoch, Stephen J.
Journal of Consumer Research. 36 (2009) 3 - p. 406-417 , 2009

Link: https://doi.org/10.1086/..

6

The Presence of Variety Reduces Perceived Quantity:

Redden, Joseph P. ; Hoch, Stephen J. ; John Deighton served as editor and Ann McGill served as associate editor for this article.
Journal of Consumer Research. 36 (2009) 3 - p. 406-417 , 2009

Link: https://www.jstor.org/st..

7

When There's No Salesperson: The Value of a Consumption Voc..:

Hoch, Stephen J.
Design Management Review. 18 (2007) 2 - p. 77-84 , 2007

Link: https://doi.org/10.1111/..

8

Cherry-Picking:

Fox, Edward J. ; Hoch, Stephen J.
Journal of Marketing. 69 (2005) 1 - p. 46-62 , 2005

Link: https://www.jstor.org/st..

9

Cherry-Picking:

Fox, Edward J. ; Hoch, Stephen J.
Journal of Marketing. 69 (2005) 1 - p. 46-62 , 2005

Link: https://doi.org/10.1509/..

10

Spending Time versus Spending Money:

Okada, Erica Mina ; Hoch, Stephen J. ; [Dawn Iacobucci and David Glen Mick served as editors and Frank Kardes served as associate editor for this article.]
Journal of Consumer Research. 31 (2004) 2 - p. 313-323 , 2004

Link: https://www.jstor.org/st..

11

Spending Time versus Spending Money:

Okada, Erica Mina ; Hoch, Stephen J.
Journal of Consumer Research. 31 (2004) 2 - p. 313-323 , 2004

Link: https://doi.org/10.1086/..

12

Rejoinder to "The Variety of an Assortment: An Extension to..:

Hoch, Stephen J. ; Bradlow, Eric T. ; Wansink, Brian
Marketing Science. 21 (2002) 3 - p. 342-346 , 2002

Link: https://www.jstor.org/st..

13

An Assessment of Basic Computer Proficiency among Active In..:

Bradlow, Eric T. ; Hoch, Stephen J. ; Hutchinson, J. Wesley
Journal of Educational and Behavioral Statistics. 27 (2002) 3 - p. 237-253 , 2002

Link: https://www.jstor.org/st..

14

Positioning of Store Brands:

Sayman, Serdar ; Hoch, Stephen J. ; Raju, Jagmohan S.
Marketing Science. 21 (2002) 4 - p. 378-397 , 2002

Link: https://www.jstor.org/st..

15

Product Experience Is Seductive:

Hoch, Stephen J.
Journal of Consumer Research. 29 (2002) 3 - p. 448-454 , 2002

Link: https://doi.org/10.1086/..