Hooley, Graham J.
63  Ergebnisse:
Personensuche X
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3

Customer orientation and innovativeness: Differing roles in..:

Theoharakis, Vasilis ; Hooley, Graham
International Journal of Research in Marketing.  25 (2008)  1 - p. 69-79 , 2008
 
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4

The role of resources in achieving target competitive posit..:

Attia, Samaa Taher ; Hooley, Graham
Journal of Strategic Marketing.  15 (2007)  2-3 - p. 91-119 , 2007
 
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5

Within‐country ethnic differences and product positioning: ..:

Pankhania, Asha ; Lee, Nick ; Hooley, Graham
Journal of Strategic Marketing.  15 (2007)  2-3 - p. 121-138 , 2007
 
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7

The evolution of "classical mythology" within marketing mea..:

Lee, Nick ; Hooley, Graham ; Lee, Nick
European Journal of Marketing.  39 (2005)  3/4 - p. 365-385 , 2005
 
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9

The resource underpinnings of competitive positions:

Hooley, Graham ; Greenley, Gordon
Journal of Strategic Marketing.  13 (2005)  2 - p. 93-116 , 2005
 
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11

Management processes in marketing planning:

Greenley, Gordon ; Hooley, Graham ; Saunders, John
European Journal of Marketing.  38 (2004)  8 - p. 933-955 , 2004
 
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13

Privatisation and sustainable competitive advantage in the ..:

, In: Management international review
Fahy, John ; Hooley, Graham ; Beracs, Jozef... (2003)  4 - p. 407-428
Exemplare: Zentrale; TB Wirtschaft;
 
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14

Privatisation and Sustainable Competitive Advantage in the ..:

Fahy, John ; Hooley, Graham ; Beracs, Jozsef..
MIR: Management International Review.  43 (2003)  4 - p. 407-428 , 2003
 
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15

Organizational resources enabling service responsiveness: E..:

Theoharakis, Vasilis ; Hooley, Graham
Industrial Marketing Management.  32 (2003)  8 - p. 695-702 , 2003
 
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