E-LIB Suche - Ergebnisse für: Ivens, Bjoern Sven

1

Organizing for value appropriation: Configurations and perf..:

Burkert, Michael ; Ivens, Bjoern Sven ; Henneberg, Stephan.
Industrial Marketing Management. 61 (2017) - p. 194-209 , 2017

Link: https://doi.org/10.1016/..

2

Flexibility in industrial service relationships: The constr..:

Ivens, Bjoern Sven
Industrial Marketing Management. 34 (2005) 6 - p. 566-576 , 2005

Link: https://doi.org/10.1016/..

3

How relevant are different forms of relational behavior? An..:

Sven Ivens, Bjoern
Journal of Business & Industrial Marketing. 19 (2004) 5 - p. 300-309 , 2004

Link: https://doi.org/10.1108/..

4

Pricing

Prinzipien und Prozesse der betrieblichen Preispolitik Kohlhammer Edition Marketing

Diller, Hermann ; Müller, Steffen ; Ivens, Björn Sven. - 5., überarbeitete Auflage . , 2021

Link: https://doi.org/10.17433..

5

E-Commerce in the Age of Blockchain and Digital Advertising:

Mattke, Jens , 2022

Link: https://nbn-resolving.de..

6

Strategien in Business-Ökosystemen:

Ince, Cafer , 2022

Link: https://nbn-resolving.de..

7

Organizing for business digitalization and innovation

theoretical perspectives and empirical evidence on the role...

Reck, Fabian , 2021

Link: https://nbn-resolving.de..

8

Brand trust and blockchain technology

a consumer and user centered investigation

Fleischmann, Martin , Januar 2021

Exemplare: Zentrale; BB WiWi;

9

Introducing a departmental branding model to improve the vi..:

Kurscheidt, Lisa , 2021

Link: https://nbn-resolving.de..

10

Ownership of business relationships

empirical investigations in business-to-business environmen...

Heerde, Manuel , 2020

Exemplar: Zentrale:E02 a bwl 039/434

11

Geschäftsmodelle in der digitalen Welt

Strategien, Prozesse und Praxiserfahrungen SpringerLink, Bücher

Becker, Wolfgang ; Eierle, Brigitte ; Fliaster, Alexander... - korrigierte Publikation . , [2019]

Link: https://doi.org/10.1007/..

12

Kundenbindung durch Preispolitik:

, In: Handbuch Kundenbindungsmanagement / Manfred Bruhn, Christian Homburg (Hrsg.)

Diller, Hermann ; Ivens, Björn Sven. (2017) - p. 389-415

Exemplare: Zentrale; TB Wirtschaft; BB WiWi;

13

Verkaufscontrolling

, In: Handbuch Controlling der Kommunikation / Franz-Rudolf Esch, Tobias Langner, Manfred Bruhn (Herausgeber)

Analyse der Wirkungen der persönlichen Kommunikation

Ivens, Björn Sven ; Leischnig, Alexander. (2016) - p. 539-553

Exemplar: BB WiWi: 11a bwl 464/960(2)-4

14

The personality of brand lovers:

, In: Consumer brand relationships / edited by Marc Fetscherin (Rollins College, USA) and Tobias Heilmann (campaignfit Ltd., Switzerland)

Rauschnabel, Philipp A. ; Ahuvia, Aaron ; Ivens, Björn Sven.. (2015) - p. 108-122

Exemplar: BB WiWi: 11a bwl 441.5/698

15

The role of key account management in marketing and sales i..:

, In: Marketing review St. Gallen / Universität St. Gallen

Ivens, Björn Sven. (2014) 4 - p. 32-40

Exemplar: Zentrale:Magazin Zs fe 5758