Kaminakis, Kostas
13  Ergebnisse:
Personensuche X
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6

Linking internal marketing with customer outcomes:

Boukis, Achilleas ; Kaminakis, Kostas ; Siampos, Anastasios.
Marketing Intelligence & Planning.  33 (2015)  3 - p. 394-413 , 2015
 
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7

Exploring the Fuzzy Front-end of the New Service Developmen..:

Boukis, Achilleas ; Kaminakis, Kostas
Procedia - Social and Behavioral Sciences.  148 (2014)  - p. 348-353 , 2014
 
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9

Unveiling front-line employees' brand construal types durin..:

Boukis, Achilleas ; Punjaisri, Khanyapuss ; Balmer, John M T..
http://sro.sussex.ac.uk/id/eprint/96341/1/Anonymized%20manuscript%20Accepted%20version.pdf.  , 2021
 
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10

We survived this! What managers could learn from SMEs who s..:

Kottika, Efthymia ; Özsomer, Aysegül ; Rydén, Pernille...
Kottika , E , Özsomer , A , Rydén , P , Theodorakis , I G , Kaminakis , K & Stathakopoulos , V 2020 , ' We survived this! What managers could learn from SMEs who successfully navigated the Greek eco-nomic crisis ' , Industrial Marketing Management , vol. 88 , pp. 352-365 . https://doi.org/10.1016/j.indmarman.2020.05.021.  , 2020
 
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11

Hospitality servicescape effects on customer-employee inter..:

Kaminakis, Kostas ; Karadinou, Kalipso ; Koritos, Christos.
https://strathprints.strath.ac.uk/64211/1/Koritos_etal_TM_2018_Hospitality_servicescape_effects_on_customer_employee_interactions.pdf.  , 2019
 
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12

Antecedents of customer loyalty in the mobile telecommunica..:

Rizomyliotis, Ioannis ; Konstantoulaki, Kleopatra ; Kaminakis, Kostas..
Rizomyliotis , I , Konstantoulaki , K , Kaminakis , K , Giovanis , A & Papastathopoulos , A 2018 , ' Antecedents of customer loyalty in the mobile telecommunication market. A Cross-Cultural Investigation ' , Academy of Marketing Studies Journal , vol. 22 , no. 4 ..  , 2018
 
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