E-LIB Suche - Ergebnisse für: Katona, Zsolt

1

Frontiers: Determining the Validity of Large Language Model..:

Li, Peiyao ; Castelo, Noah ; Katona, Zsolt.
Marketing Science. 43 (2024) 2 - p. 254-266 , 2024

Link: https://doi.org/10.1287/..

2

The Role of Social Problem-Solving and Prosocial Behavior i..:

Katona, Zsolt ; Tarkó, Klára ; Petrovszki, Zita...
Children. 11 (2024) 6 - p. 714 , 2024

Link: https://doi.org/10.3390/..

3

On the Capital Market Consequences of Big Data: Evidence fr..:

Katona, Zsolt ; Painter, Marcus O. ; Patatoukas, Panos N..
Journal of Financial and Quantitative Analysis. , 2024

Link: https://doi.org/10.1017/..

4

First Aid Willingness Questionnaire for Schoolchildren: An ..:

Katona, Zsolt ; Tarkó, Klára ; Berki, Tamás
Children. 9 (2022) 7 - p. 955 , 2022

Link: https://doi.org/10.3390/..

5

When and How Should Firms Differentiate? Quality and Advert..:

Lauga, Dominique Olié ; Ofek, Elie ; Katona, Zsolt
Journal of Marketing Research. 59 (2022) 6 - p. 1252-1265 , 2022

Link: https://doi.org/10.1177/..

6

Physical Activity in the Southern Great Plain Region of Hun..:

Győri, Ferenc ; Berki, Tamás ; Katona, Zoltán...
International Journal of Environmental Research and Public Health. 18 (2021) 23 - p. 12414 , 2021

Link: https://doi.org/10.3390/..

7

Inefficiencies in Digital Advertising Markets:

Gordon, Brett R. ; Jerath, Kinshuk ; Katona, Zsolt...
Journal of Marketing. 85 (2020) 1 - p. 7-25 , 2020

Link: https://doi.org/10.1177/..

8

Predicting mobile advertising response using consumer coloc..:

, In: Journal of marketing / American Marketing Association

Zubcsek, Peter Pal ; Katona, Zsolt ; Sárváry, Miklós. (2017) 4 - p. 109-126

Exemplare: Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922

9

Agenda chasing and contests among news providers:

Katona, Zsolt ; Knee, Jonathan A. ; Sarvary, Miklos
The RAND Journal of Economics. 48 (2017) 3 - p. 783-809 , 2017

Link: http://www.jstor.org/sta..

10

Agenda chasing and contests among news providers:

Katona, Zsolt ; Knee, Jonathan A. ; Sarvary, Miklos
The RAND Journal of Economics. 48 (2017) 3 - p. 783-809 , 2017

Link: https://doi.org/10.1111/..

11

Predicting Mobile Advertising Response Using Consumer Coloc..:

Zubcsek, Peter Pal ; Katona, Zsolt ; Sarvary, Miklos
Journal of Marketing. 81 (2017) 4 - p. 109-126 , 2017

Link: https://doi.org/10.1509/..

12

Predicting Mobile Advertising Response Using Consumer Coloc..:

Zubcsek, Peter Pal ; Katona, Zsolt ; Sarvary, Miklos
Journal of Marketing. 81 (2017) 4 - p. 109-126 , 2017

Link: https://www.jstor.org/st..

13

Competing for attention in social communication markets:

, In: Management science

Iyer, Ganesh ; Katona, Zsolt. (2016) 8 - p. 2304-2320

Exemplare: Zentrale;

14

Competing for Attention in Social Communication Markets:

Iyer, Ganesh ; Katona, Zsolt
Management Science. 62 (2016) 8 - p. 2304-2320 , 2016

Link: http://www.jstor.org/sta..

15

Democracy in product design: Consumer participation and dif..:

Katona, Zsolt
Quantitative Marketing and Economics. 13 (2015) 4 - p. 359-394 , 2015

Link: https://doi.org/10.1007/..