Kopalle, Praveen K.
86  Ergebnisse:
Personensuche X
?
6

Complementing human effort in online reviews: A deep learni..:

Carlson, Keith ; Kopalle, Praveen K. ; Riddell, Allen..
International Journal of Research in Marketing.  40 (2023)  1 - p. 54-74 , 2023
 
?
7

Examining artificial intelligence (AI) technologies in mark..:

Kopalle, Praveen K. ; Gangwar, Manish ; Kaplan, Andreas...
International Journal of Research in Marketing.  39 (2022)  2 - p. 522-540 , 2022
 
?
8

How does regulatory monitoring of cause marketing affect fi..:

Kopalle, Praveen K. ; Krishna, Aradhna ; Rajan, Uday.
International Journal of Research in Marketing.  39 (2022)  3 - p. 947-966 , 2022
 
?
10

Big Data, Marketing Analytics, and Public Policy: Implicati..:

Kopalle, Praveen K. ; Lehmann, Donald R.
Journal of Public Policy & Marketing.  40 (2021)  4 - p. 453-456 , 2021
 
?
 
?
13

Refocusing Loyalty Programs in the Era of Big Data: A Socie..:

Stourm, Valeria ; Neslin, Scott ; Bradlow, Eric...
Stourm, Valeria, Scott Neslin, Eric T. Bradlow, Els Breugelmans, So Yeon Chun, Pedro Gardete, P.K. Kannan, Praveen Kopalle, Young-Hoon Park, David Restrepo Amariles, Raphael Thomadsen, Yuping Liu-Thompkins, Rajkumar Venkatesan (2020) Marketing Letters, published online June 2, 2020..  , 2020
 
1-15