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López-Lomelí, Miguel ángel
40  Ergebnisse:
Personensuche X
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1

Segmenting Consumers Based on Their Evaluation of Local, Gl..:

López-Lomelí, Miguel Ángel ; Alarcón-del-Amo, María-del-Carmen ; Llonch-Andreu, Joan
Journal of International Consumer Marketing.  31 (2019)  5 - p. 395-407 , 2019
Link: https://doi.org/10.1080/..
 
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2

How local/global is your brand? 

, In: International journal of market research
a technique to assess brand categorisation 
Llonch-Andreu, Joan ; López-Lomelí, Miguel Ángel ; Gómez-Villanueva, Jorge Eduardo. (2016)  6 - p. 795-813
Exemplare:  Zentrale: z bwl 402 240; Zentrale:Magazin Zs fe 1240
 
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3

How Local/Global is your Brand?: A technique to assess bran..:

Llonch-Andreu, Joan ; López-Lomelí, Miguel ángel ; Gómez-Villanueva, Jorge Eduardo
International Journal of Market Research.  58 (2016)  6 - p. 795-813 , 2016
Link: https://doi.org/10.2501/..
 
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4

Local, global and glocal consumer brand relationships:

Lopez-Lomelí, Miguel Ángel ; Llonch i Andreu, Joan ; Rialp Criado, Josep
Spanish Journal of Marketing - ESIC.  , 2019
Link: https://ddd.uab.cat/reco..
 
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5

In-store Merchandisers – An Overlooked Strategic Asset for ..:

, In: Advances in National Brand and Private Label Marketing; Springer Proceedings in Business and Economics,
Meyer, Jan-Hinrich ; Hernández, Eva Maria González ; Lomelí, Miguel Angel López - p. 65-73 , 2020
Link: https://doi.org/10.1007/..
 
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6

Moderating effect of the type of brand on the belief-attitu..:

Llonch Andreu, Joan ; López Lomelí, Miguel Ángel ; Rialp Criado, Josep.
XXIX Congreso de Marketing AEMARK (2017), p 1540-1555.  , 2018
Link: https://idus.us.es/xmlui..
 
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7

Global, local and glocal brands in emerging markets: source..:

López Lomelí, Miguel Angel
9788449068621.  , 2017
Link: http://hdl.handle.net/10..
 
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8

Global, local and glocal brands in emerging markets : sourc..:

López Lomelí, Miguel Angel ; Universitat Autònoma de Barcelona. Departament d'Economia de l'Empresa
https://ddd.uab.cat/record/174010.  , 2016
Link: https://ddd.uab.cat/reco..
 
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9

Local, global and glocal consumer brand relationships:

Miguel Ángel Lopez-Lomelí ; Joan Llonch-Andreu ; Josep Rialp-Criado
https://www.emerald.com/insight/content/doi/10.1108/SJME-10-2018-0046/full/pdf?title=local-global-and-glocal-consumer-brand-relationships-relacion-entre-marcas-de-consumo-locales-globales-y-glocales.  , 2019
Link: https://doi.org/10.1108/..
 
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10

Estudio de la vida real sobre el modelado numérico de las a..:

Rodríguez-Villalobos, Ángel Jonathan ; Alvarado-Carrillo, Dora Elisa ; Cruz-Aceves, Iván...
Nova Scientia.  , 2022
Link: https://doi.org/10.21640..
 
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11

Antagonismo de cepas de Trichoderma spp. aisladas en Tanaxu..:

López-López, María Estela ; Del-Toro-Sánchez, Carmen Lizette ; Ochoa-Ascencio, Salvador...
Biotecnia.  25 (2022)  1 - p. 24-33 , 2022
Link: https://doi.org/10.18633..
 
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12

Genetic and compositional analysis of biofilm formed by Sta..:

Avila-Novoa, María Guadalupe ; Solis-Velazquez, Oscar Alberto ; Guerrero-Medina, Pedro Javier...
Frontiers in Microbiology.  13 (2022)  - p. , 2022
Link: https://doi.org/10.3389/..
 
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13

Isolation and Characterization of Trichoderma spp. for Anta..:

López-López, María Estela ; Del-Toro-Sánchez, Carmen Lizette ; Gutiérrez-Lomelí, Melesio...
Horticulturae.  8 (2022)  8 - p. 714 , 2022
Link: https://doi.org/10.3390/..
 
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14

Applying integrated valuation of ecosystem services in Lati..:

Rincón-Ruiz, Alexander ; Arias-Arévalo, Paola ; Núñez Hernández, Juan Manuel...
Ecosystem Services.  36 (2019)  - p. 100901 , 2019
Link: https://doi.org/10.1016/..
 
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15

Estudio de la vida real sobre el modelado numérico de las a..:

Rodríguez-Villalobos, Ángel Jonathan ; Alvarado-Carrillo, Dora Elisa ; Cruz-Aceves, Iván...
10.21640/ns.v14i28.2745.  , 2022
Link: http://www.scielo.org.mx..
 
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