López, Manuela
3013  Ergebnisse:
Personensuche X
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2

The Effect of Message Repetition on Information Diffusion o..:

López, Manuela ; Hidalgo-Alcázar, Carmen ; Leger, Paul
IEEE Transactions on Professional Communication.  66 (2023)  2 - p. 150-169 , 2023
 
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3

What Do We Know About Influencers on Social Media? Toward a..:

, In: The Palgrave Handbook of Interactive Marketing,
Sicilia, María ; López, Manuela - p. 593-622 , 2023
 
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6

Influencers' Promoted Posts and Stories On Instagram: Do Th..:

López-Barceló, Ainhoa ; López, Manuela
Journal of Innovations in Digital Marketing.  3 (2022)  1 - p. 15-28 , 2022
 
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10

Intentional vs. unintentional influences of social media fr..:

Sicilia, Maria ; Palazón, Mariola ; López, Manuela
Electronic Commerce Research and Applications.  42 (2020)  - p. 100979 , 2020
 
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11

Altruism and Internal Locus of Control as Determinants of t..:

Rodriguez-Ricardo, Yusimi ; Sicilia, Maria ; López, Manuela
Journal of theoretical and applied electronic commerce research.  14 (2019)  3 - p. 1-16 , 2019
 
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12

Whom do I Choose to Diffuse Information onTwitter? An Agent..:

Plaza, N. ; Leger, Paul ; López, Manuela
IEEE Latin America Transactions.  17 (2019)  4 - p. 677-683 , 2019
 
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13

Using an agent-based model to measure the message repetitio..:

, In: Proceedings of the 33rd Annual ACM Symposium on Applied Computing,
 
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