Minnema, Alec
11  Ergebnisse:
Personensuche X
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1

Managing product returns within the customer value framewor:

, In: Customer engagement marketing / Robert W. Palmatier, V. Kumar, Colleen M. Harmeling, editors
Exemplar:  BB WiWi: 11a bwl 424/883
 
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2

The impact of instant reward programs and bonus premiums on..:

Minnema, Alec ; Bijmolt, Tammo H.A. ; Non, Mariёlle C.
International Journal of Research in Marketing.  34 (2017)  1 - p. 194-211 , 2017
 
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6

Managing Product Returns Within the Customer Value Framewor:

Minnema, Alec ; Bijmolt, Tammo H. A ; Petersen, J. Andrew.
https://research.rug.nl/en/publications/48d443d9-9339-4d85-9fee-2b2f373327c3.  , 2017
 
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7

The impact of instant reward programs and bonus premiums on..:

Minnema, Alec ; Bijmolt, Tammo H. A ; Non, Marielle C
https://research.rug.nl/en/publications/53844a74-f87d-48ff-8581-68dd39f77086.  , 2017
 
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8

Managing purchases and returns for retailers:

Minnema, Alec
Minnema , A 2017 , ' Managing purchases and returns for retailers ' , Doctor of Philosophy , University of Groningen , [Groningen] ..  , 2017
 
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9

To Keep or Not to Keep:Effects of Online Customer Reviews o..:

Minnema, Alec ; Bijmolt, Tammo H. A ; Gensler, Sonja.
https://research.rug.nl/en/publications/2af0fe46-bad6-44df-a1ad-1b1331138b74.  , 2016
 
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10

Advancing research on loyalty programs:a future research ag..:

Breugelmans, Els ; Bijmolt, Tammo H. A ; Zhang, Jie...
https://research.rug.nl/en/publications/5b99049e-5794-44a9-857b-d4c8de2d9c8e.  , 2015
 
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