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1

Legitimizing public authorities as sponsors: An inquiry int..:

Walliser, Björn ; Kacha, Mathieu ; Mogos-Descotes, Raluca
International Review on Public and Nonprofit Marketing. 2 (2005) 1 - p. 51-58 , 2005

Link: https://doi.org/10.1007/..

2

The impact of consumer resistance to brand substitution on ..:

Mogos Descotes, Raluca ; Pauwels-Delassus, Véronique
Journal of Consumer Marketing. 32 (2015) 1 - p. 34-42 , 2015

Link: https://doi.org/10.1108/..

3

Brand name change: Can trust and loyalty be transferred?:

Pauwels-Delassus, Véronique ; Mogos Descotes, Raluca
Journal of Brand Management. 20 (2013) 8 - p. 656-669 , 2013

Link: https://doi.org/10.1057/..

4

Brand name substitution and brand equity transfer:

Pauwels Delassus, Véronique ; Mogos Descotes, Raluca
Journal of Product & Brand Management. 21 (2012) 2 - p. 117-125 , 2012

Link: https://doi.org/10.1108/..

5

Capturing institutional home country conditions for exporti..:

Mogos Descotes, Raluca ; Walliser, Björn ; Holzmüller, Hartmut.
Journal of Business Research. 64 (2011) 12 - p. 1303-1310 , 2011

Link: https://doi.org/10.1016/..

6

The process of export information exploitation in French an..:

Mogos Descotes, Raluca ; Walliser, Björn ; Fayolle, Alain
Journal of Small Business and Enterprise Development. 18 (2011) 2 - p. 311-330 , 2011

Link: https://doi.org/10.1108/..

7

The valorization of export information and its impact upon ..:

Mogos Descotes, Raluca , 2009

Link: http://nbn-resolving.de/..

8

Exploring relational norms in exporter-importer product inn..:

Kantaruk Pierre, Oksana ; Descotes, Raluca Mogos ; Pla-Barber, José
International Business Review. 33 (2024) 1 - p. 102197 , 2024

Link: https://doi.org/10.1016/..

9

Brand name change

, In: The journal of brand management

can trust and loyalty be transferred?

Pauwels-Delassus, Véronique ; Descotes, Raluca Mogos. (2012/13) 8 - p. 656-669

Exemplare: Zentrale: z bwl 485/143; Zentrale:Magazin Zs ff 3043

10

Achieving Relational Objectives Through Sponsorship:

Caemmerer, Barbara ; Mogos Descotes, Raluca
https://clutejournals.com/index.php/JABR/article/view/8892/8856. , 2014

Link: https://clutejournals.co..

11

The valorization of export information and its impact upon ..:

Mogos Descotes, Raluca
http://hdl.handle.net/2003/26371. , 2009

Link: http://hdl.handle.net/20..

12

The valorization of export information and its impact upon ..:

Descotes, Raluca, Mogos
NNT: 2009NAN22001. , 2009

Link: https://hal.univ-lorrain..

13

Hematologic Risk Factors for the Development of Retinopathy..:

Zonda, Gabriela Ildiko ; Mogos, Raluca ; Melinte-Popescu, Alina-Sînziana...
Children. 10 (2023) 3 - p. 567 , 2023

Link: https://doi.org/10.3390/..

14

Predicting Preterm Birth with Strain Ratio Analysis of the ..:

Luca, Alina-Madalina ; Haba, Raluca ; Cobzeanu, Luiza-Maria...
Journal of Clinical Medicine. 12 (2023) 12 - p. 3885 , 2023

Link: https://doi.org/10.3390/..

15

Unraveling the Efficacy of Therapeutic Interventions for Sh..:

Luca, Alina-Madalina ; Bernad, Elena ; Nemescu, Dragos...
Medicina. 59 (2023) 6 - p. 1018 , 2023

Link: https://doi.org/10.3390/..

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