E-LIB Suche - Ergebnisse für: Odekerken‐Schröder, Gaby

1

Analyzing the determinants to accept a virtual assistant an..:

van Bussel, Martien J. P. ; Odekerken–Schröder, Gaby J. ; Ou, Carol..
BMC Health Services Research. 22 (2022) 1 - p. , 2022

Link: https://doi.org/10.1186/..

2

Comfort during the bed bath—A randomised crossover trial on..:

Groven, Fabian M. V. ; Zwakhalen, Sandra M.G. ; Odekerken‐Schröder, Gaby..
Journal of Clinical Nursing. 30 (2021) 15-16 - p. 2234-2245 , 2021

Link: https://doi.org/10.1111/..

3

A service science approach for improving healthy food exper..:

Mahr, Dominik ; Kalogeras, Nikos ; Odekerken‐Schröder, Gaby
Journal of Service Management. 24 (2013) 4 - p. 435-471 , 2013

Link: https://doi.org/10.1108/..

4

Who's who in brand communities – and why?:

Ouwersloot, Hans ; Odekerken‐Schröder, Gaby ; de Chernatony, Leslie
European Journal of Marketing. 42 (2008) 5/6 - p. 571-585 , 2008

Link: https://doi.org/10.1108/..

5

The role of employee relationship proneness in creating emp..:

Bloemer, Josée ; Odekerken‐Schröder, Gaby
International Journal of Bank Marketing. 24 (2006) 4 - p. 252-264 , 2006

Link: https://doi.org/10.1108/..

6

The effect of strategic and tactical cause‐related marketin..:

van den Brink, Douwe ; Odekerken‐Schröder, Gaby ; Pauwels, Pieter
Journal of Consumer Marketing. 23 (2006) 1 - p. 15-25 , 2006

Link: https://doi.org/10.1108/..

7

Consumer perceptions of store brands versus national brands:

De Wulf, Kristof ; Odekerken‐Schröder, Gaby ; Goedertier, Frank.
Journal of Consumer Marketing. 22 (2005) 4 - p. 223-232 , 2005

Link: https://doi.org/10.1108/..

8

The effect of customer card programs: A comparative study i..:

Noordhoff, Corine ; Pauwels, Pieter ; Odekerken‐Schröder, Gaby
International Journal of Service Industry Management. 15 (2004) 4 - p. 351-364 , 2004

Link: https://doi.org/10.1108/..

9

Consumers' trade‐off between relationship, service package ..:

Odekerken‐Schröder, Gaby ; Ouwersloot, Hans ; Lemmink, Jos.
European Journal of Marketing. 37 (2003) 1/2 - p. 219-242 , 2003

Link: https://doi.org/10.1108/..

10

Is gender stereotyping in advertising more prevalent in mas..:

Odekerken‐Schröder, Gaby ; De Wulf, Kristof ; Hofstee, Natascha
International Marketing Review. 19 (2002) 4 - p. 408-419 , 2002

Link: https://doi.org/10.1108/..

11

A Critical Review of Theories Underlying Relationship Marke..:

Wulf, Kristof De ; Odekerken‐Schröder, Gaby
Journal for the Theory of Social Behaviour. 31 (2001) 1 - p. 73-101 , 2001

Link: https://doi.org/10.1111/..

12

Moments of sorrow and joy: An empirical assessment of the c..:

Odekerken‐Schröder, Gaby ; van Birgelen, Marcel ; Lemmink, Jos..
European Journal of Marketing. 34 (2000) 1/2 - p. 107-125 , 2000

Link: https://doi.org/10.1108/..

13

Generative AI in Responsible Conversational Agent Integrati..:

Sidaoui, Karim ; Mahr, Dominik ; Odekerken-Schröder, Gaby
Organizational Dynamics. , 2024

Link: https://doi.org/10.1016/..

14

Customer comfort during service robot interactions:

Becker, Marc ; Mahr, Dominik ; Odekerken-Schröder, Gaby
Service Business. 17 (2022) 1 - p. 137-165 , 2022

Link: https://doi.org/10.1007/..

15

Toward Multisensory Customer Experiences: A Cross-Disciplin..:

Stead, Susan ; Wetzels, Ruud ; Wetzels, Martin..
Journal of Service Research. , 2022

Link: https://doi.org/10.1177/..