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Paas, Leonard J.
35  Ergebnisse:
Personensuche X
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1

Marketing analytics stages: Demystifying and deploying mach..:

Paas, Leonard J
International Journal of Market Research.  65 (2023)  6 - p. 687-707 , 2023
Link: https://doi.org/10.1177/..
 
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2

A causal hidden Markov model for assessing effects of multi..:

Pennoni, Fulvia ; Paas, Leonard J. ; Bartolucci, Francesco
TEST.  32 (2023)  4 - p. 1336-1364 , 2023
Link: https://doi.org/10.1007/..
 
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3

Beauty Types of Female Advertising Models in Asia:

Tipgomut, Pornchanoke ; Paas, Leonard J ; McNaught, Angela
International Journal of Market Research.  64 (2022)  6 - p. 799-821 , 2022
Link: https://doi.org/10.1177/..
 
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4

Consumer reactions to female and male cosmetic surgery beau..:

Tipgomut, Pornchanoke ; Paas, Leonard J. ; McNaught, Angela
Marketing Letters.  32 (2020)  4 - p. 441-454 , 2020
Link: https://doi.org/10.1007/..
 
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5

Adoption of services and apps on mobile phones by micro-ent..:

Paas, Leonard J ; Eijdenberg, Emiel L ; Masurel, Enno
International Journal of Market Research.  63 (2020)  1 - p. 27-42 , 2020
Link: https://doi.org/10.1177/..
 
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6

Short and Long Instructional Manipulation Checks: What Do T..:

Morren, Meike ; Paas, Leonard J
International Journal of Public Opinion Research.  32 (2019)  4 - p. 790-800 , 2019
Link: https://doi.org/10.1093/..
 
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7

Fluid Entrepreneurial Motivations in Tanzania:

Eijdenberg, Emiel L. ; Isaga, Nsubili M. ; Paas, Leonard J..
Journal of African Business.  22 (2019)  2 - p. 171-189 , 2019
Link: https://doi.org/10.1080/..
 
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8

Instructional Manipulation Checks: A longitudinal analysis ..:

Paas, Leonard J. ; Dolnicar, Sara ; Karlsson, Logi
International Journal of Research in Marketing.  35 (2018)  2 - p. 258-269 , 2018
Link: https://doi.org/10.1016/..
 
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9

PLease do not answer if you are reading this: respondent at..:

Paas, Leonard J. ; Morren, Meike
Marketing Letters.  29 (2018)  1 - p. 13-21 , 2018
Link: https://doi.org/10.1007/..
 
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10

PLease do not answer if you are reading this: respondent at..:

Paas, Leonard J. ; Morren, Meike
Marketing Letters.  29 (2018)  1 - p. 13-21 , 2018
Link: https://www.jstor.org/st..
 
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11

Decision-making and small business growth in Burundi:

Eijdenberg, Emiel L. ; Paas, Leonard J. ; Masurel, Enno
Journal of Entrepreneurship in Emerging Economies.  9 (2017)  1 - p. 35-64 , 2017
Link: https://doi.org/10.1108/..
 
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12

Long-term developments of respondent financial product port..:

Paas, Leonard J. ; Bijmolt, Tammo H. A. ; Vermunt, Jeroen K.
METRON.  73 (2015)  2 - p. 249-262 , 2015
Link: https://doi.org/10.1007/..
 
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13

Entrepreneurial motivation and small business growth in Rwa..:

Eijdenberg, Emiel L ; Paas, Leonard J ; Masurel, Enno
Journal of Entrepreneurship in Emerging Economies.  7 (2015)  3 - p. 212-240 , 2015
Link: https://doi.org/10.1108/..
 
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14

Comments on: Latent Markov models: a review of a general fr..:

Paas, Leonard J.
TEST.  23 (2014)  3 - p. 473-477 , 2014
Link: https://doi.org/10.1007/..
 
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15

Moderately thin advertising models are optimal, most of the..:

Janssen, Denise M. ; Paas, Leonard J.
Marketing Letters.  25 (2014)  2 - p. 167-177 , 2014
Link: https://www.jstor.org/st..
 
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