E-LIB Suche - Ergebnisse für: Paetz, Friederike

1

Predicting and optimizing marketing performance in dynamic ..:

Guhl, Daniel ; Paetz, Friederike ; Wagner, Udo.
OR Spectrum. 46 (2024) 1 - p. 1-27 , 2024

Link: https://doi.org/10.1007/..

2

Nutzerpräferenzen für Markierungen digitaler Sprachassisten..:

, In: Entrepreneurship der Zukunft,

Paetz, Friederike ; Schultz, Carsten D. - p. 345-370 , 2023

Link: https://doi.org/10.1007/..

3

Empirical studies on the impact of booking status on custom..:

Kaluza, Isabel ; Voigt, Guido ; Paetz, Friederike
Journal of Business Economics. 94 (2023) 2 - p. 187-224 , 2023

Link: https://doi.org/10.1007/..

4

Correction to: Advanced data analysis techniques with marke..:

Paetz, Friederike ; Steiner, Winfried J. ; Hruschka, Harald
Journal of Business Economics. 92 (2022) 4 - p. 563-564 , 2022

Link: https://doi.org/10.1007/..

5

Advanced data analysis techniques with marketing applicatio..:

Paetz, Friederike ; Steiner, Winfried J. ; Hruschka, Harald
Journal of Business Economics. 92 (2022) 4 - p. 557-561 , 2022

Link: https://doi.org/10.1007/..

6

Museales Performance-Measurement in Krisenzeiten:

Hildebrand, Lea ; Paetz, Friederike ; Küblböck, Stefan
Zeitschrift für Tourismuswissenschaft. 14 (2022) 2 - p. 107-133 , 2022

Link: https://doi.org/10.1515/..

7

Recommendations for Sustainable Brand Personalities: An Emp..:

Paetz, Friederike
Sustainability. 13 (2021) 9 - p. 4747 , 2021

Link: https://doi.org/10.3390/..

8

Latente Klassenmodelle bei der wahlbasierten Conjointanalys:

, In: Conjointanalyse,

Steiner, Winfried J. ; Paetz, Friederike ; Kurz, Peter. - p. 233-255 , 2021

Link: https://doi.org/10.1007/..

9

Latent Class Analysis for the Derivation of Marketing Decis..:

, In: Statistical Learning and Modeling in Data Analysis; Studies in Classification, Data Analysis, and Knowledge Organization,

Paetz, Friederike - p. 139-147 , 2021

Link: https://doi.org/10.1007/..

10

Personality traits as drivers of social preferences: a mixe..:

Paetz, Friederike
Journal of Business Economics. 91 (2020) 3 - p. 303-332 , 2020

Link: https://doi.org/10.1007/..

11

Latent Class Conjoint Choice Models: A Guide for Model Sele..:

Paetz, Friederike ; Hein, Maren ; Kurz, Peter.
Marketing ZFP. 41 (2019) 4 - p. 3-20 , 2019

Link: https://doi.org/10.15358..

12

Latent Class Conjoint Choice Models: A Guide for Model Sele..:

Paetz, Friederike ; Hein, Maren ; Kurz, Peter.
Marketing: ZFP – Journal of Research and Management. 41 (2019) 4 - p. 3-20 , 2019

Link: https://www.jstor.org/st..

13

Utility independence versus IIA property in independent pro..:

Paetz, Friederike ; Steiner, Winfried J.
Journal of Choice Modelling. 26 (2018) - p. 41-47 , 2018

Link: https://doi.org/10.1016/..

14

Understanding Differences in Segment-specific Willingness-t..:

Paetz, Friederike ; Guhl, Daniel
Marketing ZFP. 39 (2017) 4 - p. 37-46 , 2017

Link: https://doi.org/10.15358..

15

Understanding Differences in Segment-specific Willingness-t..:

Paetz, Friederike ; Guhl, Daniel
Marketing: ZFP – Journal of Research and Management. 39 (2017) 4 - p. 37-46 , 2017

Link: https://www.jstor.org/st..