E-LIB Suche - Ergebnisse für: Raju, Jagmohan S.

1

The effect of consumer heterogeneity on firm profits in con..:

Sajeesh, S. ; Hada, Mahima ; Raju, Jagmohan S.
International Journal of Research in Marketing. 37 (2020) 2 - p. 258-280 , 2020

Link: https://doi.org/10.1016/..

2

Competitive Strategies for Brick-and-Mortar Stores to Count..:

Mehra, Amit ; Kumar, Subodha ; Raju, Jagmohan S.
Management Science. 64 (2018) 7 - p. 3076-3090 , 2018

Link: https://www.jstor.org/st..

3

Keeping Your Enemies Closer: When Market Entry as an Allian..:

Cai, C. Jeffrey ; Raju, Jagmohan S.
Marketing Science. 35 (2016) 5 - p. 743-755 , 2016

Link: http://www.jstor.org/sta..

4

The Strategie Value of High-Cost Customers:

Subramanian, Upender ; Raju, Jagmohan S. ; Zhang, Z. John
Management Science. 60 (2014) 2 - p. 494-507 , 2014

Link: https://www.jstor.org/st..

5

Exclusive Handset Arrangements in the Wireless Industry: A ..:

Subramanian, Upender ; Raju, Jagmohan S. ; Zhang, Z. John
Marketing Science. 32 (2013) 2 - p. 246-270 , 2013

Link: https://www.jstor.org/st..

6

Competitive Strategies for Brick-and-Mortar Stores to Count..:

Mehra, Amit ; Kumar, Subodha ; Raju, Jagmohan S.
Management Science, Vol. 64, Issue 7, July 2018, pp. 3076-3090. , 2013

Link: https://ssrn.com/abstrac..

7

The influence of demand factors on dynamic competitive pric..:

Roy, Abhik ; Raju, Jagmohan S.
Marketing Letters. 22 (2011) 3 - p. 259-281 , 2011

Link: https://www.jstor.org/st..

8

Positioning and Pricing in a Variety Seeking Market:

Sajeesh, S. ; Raju, Jagmohan S.
Management Science. 56 (2010) 6 - p. 949-961 , 2010

Link: https://www.jstor.org/st..

9

Marketing modeling reality and the realities of marketing m..:

Coughlan, Anne T. ; Choi, S. Chan ; Chu, Wujin...
Marketing Letters. 21 (2010) 3 - p. 317-333 , 2010

Link: https://www.jstor.org/st..

10

The influence of demand factors on dynamic competitive pric..:

Roy, Abhik ; Raju, Jagmohan S.
Marketing Letters. 22 (2010) 3 - p. 259-281 , 2010

Link: https://doi.org/10.1007/..

11

Marketing modeling reality and the realities of marketing m..:

Coughlan, Anne T. ; Choi, S. Chan ; Chu, Wujin...
Marketing Letters. 21 (2010) 3 - p. 317-333 , 2010

Link: https://doi.org/10.1007/..

12

Competitive Consequences of Using a Category Captain:

Subramanian, Upender ; Raju, Jagmohan S. ; Dhar, Sanjay K..
Management Science. 56 (2010) 10 - p. 1739-1765 , 2010

Link: https://www.jstor.org/st..

13

Bayesian estimation of random‐coefficients choice models us..:

Musalem, Andrés ; Bradlow, Eric T. ; Raju, Jagmohan S.
Journal of Applied Econometrics. 24 (2009) 3 - p. 490-516 , 2009

Link: https://doi.org/10.1002/..

14

A Theory of Combative Advertising:

Chen, Yuxin ; Joshi, Yogesh V. ; Raju, Jagmohan S..
Marketing Science. 28 (2009) 1 - p. 1-19 , 2009

Link: https://www.jstor.org/st..

15

Who's Got the Coupon? Estimating Consumer Preferences and C..:

Musalem, Andrés ; Bradlow, Eric T. ; Raju, Jagmohan S.
Journal of Marketing Research. 45 (2008) 6 - p. 715-730 , 2008

Link: https://doi.org/10.1509/..