E-LIB Suche - Ergebnisse für: Ramaswami, Sridhar

1

Should a firm bring a supplier into the boardroom?:

Ambulkar, Saurabh ; Arunachalam, S. ; Bommaraju, Raghu.
Production and Operations Management. 32 (2023) 1 - p. 28-44 , 2023

Link: https://doi.org/10.1111/..

2

Supply chain disruption risk: an unintended consequence of ..:

Ambulkar, Saurabh ; Ramaswami, Sridhar ; Blackhurst, Jennifer.
International Journal of Production Research. 60 (2022) 24 - p. 7194-7213 , 2022

Link: https://doi.org/10.1080/..

3

Influence of Image and Familiarity on Consumer Response to ..:

DeCarlo, Thomas E. ; Laczniak, Russell N. ; Motley, Carol M..
Journal of Marketing Theory and Practice. 15 (2007) 1 - p. 41-51 , 2007

Link: https://doi.org/10.2753/..

4

Influence of Image and Familiarity on Consumer Response to ..:

DeCarlo, Thomas E. ; Laczniak, Russell N. ; Motley, Carol M..
Journal of Marketing Theory and Practice. 15 (2007) 1 - p. 41-51 , 2007

Link: https://www.jstor.org/st..

5

Advertising productivity: developing an agenda for research:

Kim, John ; Bhargava, Mukesh ; Ramaswami, Sridhar
International Journal of Advertising. 20 (2001) 4 - p. 431-454 , 2001

Link: https://doi.org/10.1080/..

6

Reconciling diverse measures of performance:

Bhargava, Mukesh ; Dubelaar, Chris ; Ramaswami, Sridhar
Journal of Business Research. 31 (1994) 2-3 - p. 235-246 , 1994

Link: https://doi.org/10.1016/..

7

User Perceptions of the Usefulness of E-Mail and Instant Me..:

, In: E-Business Innovation and Process Management,

Houle, Philip ; Strader, Troy ; Ramaswami, Sridhar ,

Link: https://doi.org/10.4018/..

8

Innovation-based strategic flexibility (ISF): Role of CEO t..:

Arunachalam, S. ; Ramaswami, Sridhar N. ; Patel, Pankaj C..
International Journal of Research in Marketing. 39 (2022) 3 - p. 927-946 , 2022

Link: https://doi.org/10.1016/..

9

The Chief Marketing Officer: an antidote to myopic earnings..:

Kaur, Preetinder ; Ramaswami, Sridhar N ; Bommaraju, Raghuram
Marketing Letters. 32 (2021) 2 - p. 165-178 , 2021

Link: https://doi.org/10.1007/..

10

Correction to: Innovation pathway to profitability: the rol..:

Arunachalam, S. ; Ramaswami, Sridhar N. ; Herrmann, Pol.
Journal of the Academy of Marketing Science. 46 (2018) 4 - p. 767-767 , 2018

Link: https://doi.org/10.1007/..

11

Innovation pathway to profitability: the role of entreprene..:

Arunachalam, S. ; Ramaswami, Sridhar N. ; Herrmann, Pol.
Journal of the Academy of Marketing Science. 46 (2018) 4 - p. 744-766 , 2018

Link: https://doi.org/10.1007/..

12

Divided attitudinal loyalty and customer value: role of dea..:

Ramaswami, Sridhar N. ; Arunachalam, S.
Journal of the Academy of Marketing Science. 44 (2016) 6 - p. 770-790 , 2016

Link: https://doi.org/10.1007/..

13

Conceptualizing and measuring resistance to change in brand..:

Ramaswami, Sridhar N. ; Raju, Sekar ; Page, Dana C.
Journal of Indian Business Research. 8 (2016) 3 - p. 180-204 , 2016

Link: https://doi.org/10.1108/..

14

Market-based capabilities and financial performance of firm..:

Ramaswami, Sridhar N. ; Srivastava, Rajendra K. ; Bhargava, Mukesh
Journal of the Academy of Marketing Science. 37 (2008) 2 - p. 97-116 , 2008

Link: https://doi.org/10.1007/..

15

Perceived network externalities and communication technolog..:

Strader, Troy J ; Ramaswami, Sridhar N ; Houle, Philip A
European Journal of Information Systems. 16 (2007) 1 - p. 54-65 , 2007

Link: https://doi.org/10.1057/..