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Reddy, Srinivas K.
6327  Ergebnisse:
Personensuche X
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1

Sustainable funding for small businesses: An investigation ..:

Tan, Yee Heng ; Reddy, Srinivas K
International Small Business Journal: Researching Entrepreneurship.  , 2023
Link: https://doi.org/10.1177/..
 
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2

Crowdfunding digital platforms: Backer networks and their i..:

Tan, Yee Heng ; Reddy, Srinivas K.
Social Networks.  64 (2021)  - p. 158-172 , 2021
Link: https://doi.org/10.1016/..
 
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3

Augmented Reality in Retail and Its Impact on Sales:

Tan, Yong-Chin ; Chandukala, Sandeep R. ; Reddy, Srinivas K.
Journal of Marketing.  86 (2021)  1 - p. 48-66 , 2021
Link: https://doi.org/10.1177/..
 
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4

Real-Time Inbound Marketing: A Use Case for Digital Banking:

, In: Handbook of Blockchain, Digital Finance, and Inclusion, Volume 1,
Megargel, Alan ; Shankararaman, Venky ; Reddy, Srinivas K. - p. 311-328 , 2018
Link: https://doi.org/10.1016/..
 
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5

List of Contributors:

, In: Handbook of Blockchain, Digital Finance, and Inclusion, Volume 1,
Arner, Douglas W. ; Bal, Aleksandra ; Barberis, Jànos... - p. xv-xvii , 2018
Link: https://doi.org/10.1016/..
 
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6

Crowdfunding: Financing Ventures in the Digital Era:

Reddy, Srinivas K. ; Tan, Yee Heng
NIM Marketing Intelligence Review.  9 (2017)  1 - p. 36-41 , 2017
Link: https://doi.org/10.1515/..
 
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7

Digital Transformation and Value Creation: Sea Change Ahead:

Reddy, Srinivas K. ; Reinartz, Werner
NIM Marketing Intelligence Review.  9 (2017)  1 - p. 10-17 , 2017
Link: https://doi.org/10.1515/..
 
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8

Social networks among auction bidders: The role of key bidd..:

Dass, Mayukh ; Reddy, Srinivas K. ; Iacobucci, Dawn
Social Networks.  37 (2014)  - p. 14-28 , 2014
Link: https://doi.org/10.1016/..
 
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9

A Network Bidder Behavior Model in Online Auctions: A Case ..:

Dass, Mayukh ; Reddy, Srinivas K. ; Iacobucci, Dawn
Journal of Retailing.  90 (2014)  4 - p. 445-462 , 2014
Link: https://doi.org/10.1016/..
 
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10

Ratings lead you to the product, reviews help you clinch it..:

Hu, Nan ; Koh, Noi Sian ; Reddy, Srinivas K.
Decision Support Systems.  57 (2014)  - p. 42-53 , 2014
Link: https://doi.org/10.1016/..
 
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11

Spillover effects of ingredient branded strategies on brand..:

Swaminathan, Vanitha ; Reddy, Srinivas K. ; Dommer, Sara Loughran
Marketing Letters.  23 (2012)  1 - p. 237-251 , 2012
Link: https://www.jstor.org/st..
 
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12

Spillover effects of ingredient branded strategies on brand..:

Swaminathan, Vanitha ; Reddy, Srinivas K. ; Dommer, Sara Loughran
Marketing Letters.  23 (2011)  1 - p. 237-251 , 2011
Link: https://doi.org/10.1007/..
 
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13

An Investigation of Value Updating Bidders in Simultaneous ..:

Dass, Mayukh ; Seymour, Lynne ; Reddy, Srinivas K..
Journal of Probability and Statistics.  2010 (2010)  1 - p. , 2010
Link: https://doi.org/10.1155/..
 
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14

MIR talks to Vinita Bali, Managing Director and CEO of Brit..:

Reddy, Srinivas K.
GfK Marketing Intelligence Review.  2 (2010)  2 - p. 52-60 , 2010
Link: https://doi.org/10.2478/..
 
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15

Modeling On-Line Art Auction Dynamics Using Functional Data..:

Reddy, Srinivas K. ; Dass, Mayukh
Statistical Science.  21 (2006)  2 - p. 179-193 , 2006
Link: https://www.jstor.org/st..
 
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