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Reinares-Lara, Eva
101  Ergebnisse:
Personensuche X
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1

Mobile-assisted showrooming behavior and the (r)evolution o..:

Alesanco-Llorente, María ; Reinares-Lara, Eva ; Pelegrín-Borondo, Jorge.
Technological Forecasting and Social Change.  191 (2023)  - p. 122514 , 2023
Link: https://doi.org/10.1016/..
 
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2

The mobile-assisted showroomer's dilemma: where to buy? Act..:

Alesanco-Llorente, María ; Reinares-Lara, Eva ; Pelegrín-Borondo, Jorge.
Humanities and Social Sciences Communications.  10 (2023)  1 - p. , 2023
Link: https://doi.org/10.1057/..
 
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3

La realidad aumentada como llave para abrir la tienda físic..:

Alesanco-Llorente, María ; Pelegrín-Borondo, Jorge ; Reinares-Lara, Eva.
Revista de Marketing y Publicidad.  , 2022
Link: https://doi.org/10.51302..
 
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4

Proposal for modeling social robot acceptance by retail cus..:

Subero-Navarro, Áurea ; Pelegrín-Borondo, Jorge ; Reinares-Lara, Eva.
Journal of Retailing and Consumer Services.  64 (2022)  - p. 102813 , 2022
Link: https://doi.org/10.1016/..
 
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5

Editorial: Omnichannel Customer Behavior: New Questions in ..:

Reinares-Lara, Eva ; Olarte-Pascual, Cristina ; Pelegrín-Borondo, Jorge.
Frontiers in Psychology.  12 (2021)  - p. , 2021
Link: https://doi.org/10.3389/..
 
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6

Donor orientation and service quality: Key factors in activ..:

Martín-Santana, Josefa D. ; Cabrera-Suárez, María Katiuska ; Déniz-Déniz, María de la Cruz..
PLOS ONE.  16 (2021)  7 - p. e0255112 , 2021
Link: https://doi.org/10.1371/..
 
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7

Modelling the role of anticipated emotions in blood donor b..:

Martín-Santana, Josefa D. ; Reinares-Lara, Eva ; Romero-Domínguez, Laura
Journal of Economic Psychology.  81 (2020)  - p. 102325 , 2020
Link: https://doi.org/10.1016/..
 
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8

Knowing the Blood Nondonor to Activate Behaviour:

Martín-Santana, Josefa D. ; Robaina-Calderín, Lorena ; Reinares-Lara, Eva.
Social Sciences.  8 (2019)  12 - p. 324 , 2019
Link: https://doi.org/10.3390/..
 
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9

The "right" wine taster: Identifying individuals high in em..:

Juaneda-Ayensa, Emma ; Olarte-Pascual, Cristina ; Reinares-Lara, Eva.
British Food Journal.  121 (2019)  3 - p. 675-696 , 2019
Link: https://doi.org/10.1108/..
 
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10

Journalists as radio advertising endorsers in news or talk ..:

Muela-Molina, Clara ; Martín-Santana, Josefa D ; Reinares-Lara, Eva
Journalism.  21 (2018)  12 - p. 1913-1931 , 2018
Link: https://doi.org/10.1177/..
 
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11

Do you want to be a cyborg? The moderating effect of ethics..:

Reinares-Lara, Eva ; Olarte-Pascual, Cristina ; Pelegrín-Borondo, Jorge
Computers in Human Behavior.  85 (2018)  - p. 43-53 , 2018
Link: https://doi.org/10.1016/..
 
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12

Using Radio Advertising to Promote Blood Donation:

Martín-Santana, Josefa D. ; Reinares-Lara, Eva ; Reinares-Lara, Pedro
Journal of Nonprofit & Public Sector Marketing.  30 (2017)  1 - p. 52-73 , 2017
Link: https://doi.org/10.1080/..
 
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13

Do Affective Variables Make a Difference in Consumers Behav..:

Martínez-Ruiz, María Pilar ; Izquierdo-Yusta, Alicia ; Olarte-Pascual, Cristina.
Frontiers in Psychology.  7 (2017)  - p. , 2017
Link: https://doi.org/10.3389/..
 
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14

Assessing the acceptance of technological implants (the cyb..:

Pelegrín-Borondo, Jorge ; Reinares-Lara, Eva ; Olarte-Pascual, Cristina
Computers in Human Behavior.  70 (2017)  - p. 104-112 , 2017
Link: https://doi.org/10.1016/..
 
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15

How does the radio spokesperson's voice influence credibili..:

Martín-Santana, Josefa D. ; Reinares-Lara, Eva ; Reinares-Lara, Pedro
Communications.  42 (2017)  2 - p. , 2017
Link: https://doi.org/10.1515/..
 
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