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Silveira, Paulo Duarte
2614  Ergebnisse:
Personensuche X
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1

Consumer, Retailer, and Producer Green Orientation as a Mar..:

Xara-Brasil, Duarte ; Cordeiro, João Pedro ; Carvalho, Luísa Cagica..
Sustainability.  15 (2023)  4 - p. 3439 , 2023
Link: https://doi.org/10.3390/..
 
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2

The Impact of YouTube and TikTok Influencers in the Custome..:

, In: Marketing and Smart Technologies; Smart Innovation, Systems and Technologies,
Silveira, Paulo Duarte ; Sandes, Fábio ; Xara-Brasil, Duarte - p. 383-394 , 2023
Link: https://doi.org/10.1007/..
 
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3

Predictors and outcomes of individual knowledge on early-st..:

Chawla, Yash ; Radziwon, Agnieszka ; Scaringella, Laurent...
Information Processing & Management.  58 (2021)  6 - p. 102720 , 2021
Link: https://doi.org/10.1016/..
 
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4

Marketing and communications channels for diffusion of elec..:

Chawla, Yash ; Kowalska-Pyzalska, Anna ; Silveira, Paulo Duarte
Telematics and Informatics.  50 (2020)  - p. 101385 , 2020
Link: https://doi.org/10.1016/..
 
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5

Consumer, retailer, and producer green orientation as a mar..:

Xara-Brasil, Duarte ; Cordeiro, João Pedro Pina ; Carvalho, Luísa Margarida Cagica..
info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDB%2F04007%2F2020/PT.  , 2023
Link: http://hdl.handle.net/10..
 
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6

The Impact of YouTube and TikTok Influencers in the Custome..:

Silveira, Paulo Duarte ; Sandes, Fábio ; Xara-Brasil, Duarte
https://link.springer.com/chapter/10.1007/978-981-19-9099-1_26.  , 2022
Link: http://hdl.handle.net/10..
 
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7

Influence of non-commercial recommendations on store-choice..:

Silveira, Paulo Duarte ; Galvão, Susana C. Brito
http://hdl.handle.net/10400.26/37659.  , 2021
Link: http://hdl.handle.net/10..
 
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8

The influence of brand affect on slogan's memorability:

Silveira, Paulo Duarte ; Bogas, Paulo Sérgio Ribeiro de Araújo
Silveira, P. D. & Bogas, P. (2019). The Influence of Brand Affect on Slogan's Memorability. European Research Studies Journal, XXII(4), 88-100..  , 2021
Link: http://hdl.handle.net/10..
 
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9

Predictors and outcomes of individual knowledge on early-st..:

Chawla, Yash ; Radziwon, Agnieszka ; Scaringella, Laurent...
Chawla , Y , Radziwon , A , Scaringella , L , Carlson , E L , Greco , M , Silveira , P D , de Aguiar , E P , Shen , Q Y , Will , M & Kowalska-Pyzalska , A 2021 , ' Predictors and outcomes of individual knowledge on early-stage pandemic : Social media, information credibility, public opinion, and behavior in a large-scale global study ' , Information Processing & Management , vol. 58 , no. 6 , 102720 . https://doi.org/10.1016/j.ipm.2021.102720.  , 2021
Link: https://pure.au.dk/porta..
 
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10

The relevance of shopper marketing touchpoints: an empirica..:

Silveira, Paulo Duarte
Silveira, P. D. (2019). The Relevance of Shopper Marketing Touchpoints: An Empirical Study on Wine Choice in Restaurants. International Journal of Economics & Business Administration, 7(1), 35-48.  , 2021
Link: http://hdl.handle.net/10..
 
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11

Predictors and outcomes of individual knowledge on early-st..:

Chawla, Yash ; Radziwon, Agnieszka ; Scaringella, Laurent...
Chawla, Y., Radziwon, A., Scaringella, L., Carlson, E. L., Greco, M., Silveira, P. D., . & Kowalska-Pyzalska, A. (2021). Predictors and outcomes of individual knowledge on early-stage pandemic: Social media, information credibility, public opinion, and behaviour in a large-scale global study. Information Processing & Management, 58(6), 102720..  , 2021
Link: http://hdl.handle.net/10..
 
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12

Predictors and outcomes of individual knowledge on early-st..:

Chawla, Yash ; Radziwon, Agnieszka ; Scaringella, Laurent...
info:eu-repo/semantics/altIdentifier/wos/000701651800013.  , 2021
Link: https://hdl.handle.net/1..
 
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13

Innovative driving marketing for a better world: the emerge..:

Carvalho, Luísa Margarida Cagica ; Lanero-Carrizo, Ana ; Xara-Brasil, Duarte...
978-989-54631-9-0.  , 2021
Link: http://hdl.handle.net/10..
 
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14

Marketing and communication channels for diffusion of elect..:

Chawla, Yash ; Kowalska-Pyzalska, Anna ; Silveira, Paulo Duarte
Chawla, Y., Kowalska-Pyzalska, A. & Silveira, P. D. (2020). Marketing and communication channels for diffusion of electricity smart meters in Portugal. Telematics and Informatics, 50, 101385..  , 2021
Link: http://hdl.handle.net/10..
 
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15

Shopper centric category management in convenience stores: ..:

Silveira, Paulo Duarte ; Marreiros, Cristina Galamba
http://hdl.handle.net/10400.26/37658.  , 2021
Link: http://hdl.handle.net/10..
 
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