Thomadsen, Raphael
55  Ergebnisse:
Personensuche X
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4

Consumer informedness: A key driver of differentiation:

Pazgal, Amit ; Soberman, David ; Thomadsen, Raphael
Journal of Economics & Management Strategy.  31 (2021)  2 - p. 356-368 , 2021
 
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9

Refocusing Loyalty Programs in the Era of Big Data: A Socie..:

Stourm, Valeria ; Neslin, Scott ; Bradlow, Eric...
Stourm, Valeria, Scott Neslin, Eric T. Bradlow, Els Breugelmans, So Yeon Chun, Pedro Gardete, P.K. Kannan, Praveen Kopalle, Young-Hoon Park, David Restrepo Amariles, Raphael Thomadsen, Yuping Liu-Thompkins, Rajkumar Venkatesan (2020) Marketing Letters, published online June 2, 2020..  , 2020
 
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10

Behavior-based pricing in vertically differentiated industr..:

, In: Management science
Rhee, Ki-eun ; Thomadsen, Raphael. (2017)  8 - p. 2729-2740
Exemplare: Zentrale;
 
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11

How Context Affects Choice:

Thomadsen, Raphael ; Rooderkerk, Robert P. ; Amir, On...
Customer Needs and Solutions.  5 (2017)  1-2 - p. 3-14 , 2017
 
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13

How point-of-sale marketing mix impacts national-brand purc..:

, In: Management science
Hwang, Minha ; Thomadsen, Raphael. (2016)  2 - p. 571-590
Exemplare: Zentrale;
 
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14

Profit-increasing asymmetric entry:

Pazgal, Amit ; Soberman, David ; Thomadsen, Raphael
International Journal of Research in Marketing.  33 (2016)  1 - p. 107-122 , 2016
 
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