Tsang, Alex S. L.
3811  Ergebnisse:
Personensuche X
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3

Explaining socially responsible consumption:

Prendergast, Gerard Paul ; Tsang, Alex S.L.
Journal of Consumer Marketing.  36 (2019)  1 - p. 146-154 , 2019
 
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4

The misforecasted spoiler effect: Underlying mechanism and ..:

Yan, Dengfeng ; Tsang, Alex S.L.
Journal of Consumer Psychology.  26 (2016)  1 - p. 81-90 , 2016
 
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5

The misforecasted spoiler effect: Underlying mechanism and ..:

Yan, Dengfeng ; Tsang, Alex S.L.
Journal of Consumer Psychology.  26 (2015)  1 - p. 81-90 , 2015
 
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8

Impact of firms׳ policies on Chinese industrial purchasers׳..:

Zhuang, Guijun ; Herndon, Neil C. ; Tsang, Alex S.L.
Journal of Purchasing and Supply Management.  20 (2014)  4 - p. 251-262 , 2014
 
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9

Elucidating the conceptual structure of a business domain v..:

Ngan, Shing-Chung ; Tsang, Alex S.L.
Expert Systems with Applications.  39 (2012)  7 - p. 6359-6369 , 2012
 
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13

Making your online voice loud: the critical role of WOM inf..:

Huang, Minxue ; Cai, Fengyan ; Tsang, Alex S.L..
European Journal of Marketing.  45 (2011)  7/8 - p. 1277-1297 , 2011
 
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14

Development and Current Issues Related to Internet Marketin..:

Huang, Minxue ; Tsang, Alex S.L.
Journal of Interactive Advertising.  11 (2010)  1 - p. 1-10 , 2010
 
1-15