E-LIB Suche - Ergebnisse für: Verhoef, Peter

1

Gebruik van customer feedback metrics door dienstverleners:

de Haan, Evert ; Verhoef, Peter ; Wiesel, Thorsten
Maandblad Voor Accountancy en Bedrijfseconomie. 88 (2014) 7/8 - p. 274-281 , 2014

Link: https://doi.org/10.5117/..

2

Marketing van professionele diensten en professionele diens..:

Leeflang, Peter ; Verhoef, Peter
Maandblad Voor Accountancy en Bedrijfseconomie. 88 (2014) 7/8 - p. 270-273 , 2014

Link: https://doi.org/10.5117/..

3

Generating global brand equity through corporate social res..:

Torres, Anna ; Bijmolt, Tammo H.A. ; Tribó, Josep A..
International Journal of Research in Marketing. 29 (2012) 1 - p. 13-24 , 2012

Link: https://doi.org/10.1016/..

4

Reducing Assortments without Losing Business: Key Lessons f..:

Sloot, Laurens ; Verhoef, Peter
GfK Marketing Intelligence Review. 3 (2011) 2 - p. 26-33 , 2011

Link: https://doi.org/10.2478/..

5

Where's Waldo? A framework for quantifying the privacy-util..:

Ponte, Gilian R. ; Wieringa, Jaap E. ; Boot, Tom.
International Journal of Research in Marketing. , 2024

Link: https://doi.org/10.1016/..

6

How is retargeting related to purchase incidence, channel c..:

Mark, Tanya ; Dhar, Tirtha ; Verhoef, Peter C..
Marketing Letters. , 2023

Link: https://doi.org/10.1007/..

7

Leveraging synergy to drive digital transformation: A syste..:

Nguyen, Dinh Khoi ; Broekhuizen, Thijs ; Dong, John Qi.
Information & Management. 60 (2023) 7 - p. 103836 , 2023

Link: https://doi.org/10.1016/..

8

Multi/Omni and Cross-Channel Distribution:

, In: Elgar Encyclopedia of Services,

Liu, Huan ; Verhoef, Peter C. , 2023

Link: https://doi.org/10.4337/..

9

Business value of SME digitalisation: when does it pay off ..:

Etienne Fabian, Nicolai ; Dong, John Qi ; Broekhuizen, Thijs.
European Journal of Information Systems. 33 (2023) 3 - p. 383-402 , 2023

Link: https://doi.org/10.1080/..

10

Consumers' privacy calculus: The PRICAL index development a..:

Beke, Frank T. ; Eggers, Felix ; Verhoef, Peter C..
International Journal of Research in Marketing. 39 (2022) 1 - p. 20-41 , 2022

Link: https://doi.org/10.1016/..

11

The effect of permanent product discounts and order coupons..:

Liu, Huan ; Lobschat, Lara ; Verhoef, Peter C..
Journal of Retailing. 97 (2021) 3 - p. 377-393 , 2021

Link: https://doi.org/10.1016/..

12

Does sustainability sell? The impact of sustainability clai..:

van Doorn, Jenny ; Risselada, Hans ; Verhoef, Peter C.
Journal of Business Research. 137 (2021) - p. 182-193 , 2021

Link: https://doi.org/10.1016/..

13

Digital transformation: A multidisciplinary reflection and ..:

Verhoef, Peter C. ; Broekhuizen, Thijs ; Bart, Yakov...
Journal of Business Research. 122 (2021) - p. 889-901 , 2021

Link: https://doi.org/10.1016/..

14

Omni-channel retailing: some reflections:

Verhoef, Peter C.
Journal of Strategic Marketing. 29 (2021) 7 - p. 608-616 , 2021

Link: https://doi.org/10.1080/..

15

Do offline and online go hand in hand? Cross-channel and sy..:

Lesscher, Lisan ; Lobschat, Lara ; Verhoef, Peter C.
International Journal of Research in Marketing. 38 (2021) 3 - p. 678-697 , 2021

Link: https://doi.org/10.1016/..