E-LIB Suche - Ergebnisse für: Walten, Levke

1

Designing for User and Brand Experience: Implementing Paral..:

, In: Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Karampournioti, Evmorfia ; Walten, Levke ; Wiedmann, Klaus-Peter.. - p. 265-266 , 2023

Link: https://doi.org/10.1007/..

2

Consumers' Perception of Product Information and Its Effect..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; From Micro to Macro: Dealing with Uncertainties in the Global Marketplace,

Wiedmann, Klaus-Peter ; Walten, Levke - p. 401-402 , 2022

Link: https://doi.org/10.1007/..

3

How product information and source credibility affect consu..:

Walten, Levke ; Wiedmann, Klaus-Peter
Journal of Marketing Communications. 29 (2022) 7 - p. 637-653 , 2022

Link: https://doi.org/10.1080/..

4

Consumer acceptance of technology-based food innovations: T..:

Walten, Levke
DOI:https://doi.org/10.1016/j.foodqual.2020.103958. , 2022

Link: https://www.repo.uni-han..

5

When More Information Means Less Consumer Acceptance of Inn..:

Walten, Levke ; Wiedmann, Klaus-Peter ; Schmidt, Steffen
Journal: Marketing Review St.Gallen. , 2021

Link: http://hdl.handle.net/10..

6

Consumer acceptance of technology-based food innovations: T..:

Walten, Levke , 2022

Link: https://nbn-resolving.de..