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The journal of brand management
1
A tri-dimensional approach for auditing brand loyalty:
, In:Copies:
Zentrale: z bwl 485/143; Zentrale:Magazin Zs ff 3043
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Research companion to emotion in organizations / ed. by Neal M. Ashkanasy and Cary L. Cooper
2
Measuring emotion
, In:methodological issues and alternatives
Copies:
TB BHV: wir 383/39
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Social marketing and behaviour change / Linda Brennan; Wayne Binney; Lukas Parker; Torgeir Aleti; Dang Nguyen
3
Case study: using social cognitive theory and social suppor..
, In:MumBubConnect
Copies:
Zentrale:E02 a bwl 420 soz/367; TB Nautik 19/1.2 Soc 1(2014)
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International journal of market research
4
Capturing affective experiences using the SMS Experience Sa..:
, In:Copies:
Zentrale:E02 z bwl 402 240; Zentrale:Magazin Zs fe 1240